Professional Experience
Lisa Helfer Elghazi has worked with numerous companies to develop content, branding initiatives, PR campaigns and social media programs in the B2B and consumer sectors. Frequently hired as a media relations consultant, social media director, brand storyteller, creative strategist, project manager, and copywriter. Supports companies with: product/company launches, mobile media campaigns, web site design/content creation, banner ad/viral video production, media analytics, online ad campaigns, event production, crisis management, media coaching, press conferences, talking points, press releases/pitches. She has worked in the following sectors: entertainment, art, music, digital/online, fashion, cosmetics, skin care, finance, motion pictures, government, healthcare, weight loss, fitness, yoga, technology, green/sustainable, energy, education, and real estate. She has a BA in Communications, Journalism, and Eastern European History from WWU and a MA in Creative Writing from CUNY.
Expertise
Copywriter 20 YearsContent Editor (online) 20 YearsAccount manager 20 Years
Specialty
Lifestyle 10 YearsHealth 10 YearsMusic 20 Years
Industries
Online/new media 10 YearsPR (firm) - Fortune 1000 corp. clients 20 YearsPR (in-house) - Small to mid-sized corp. clients 20 Years
Media Client List (# assignments last 2 yrs)
- Nightingale-Bamford School (1-2)
- Pharm Tech Industry Viewpoint (1-2)
- Pharmaceutical Processing (1-2)
- SOFW (1-2)
- Prognosis (1-2)
- Yoga for Weddings (10+)
- Onvia (10+)
- International Beverly Hills Film Festival (10+)
- Jao Ltd. (10+)
- Marvel Comics (10+)
- Mayron's Good Baby (10+)
- ABI Marketing Public Relations (10+)
- BuzzBee Company (10+)
- Asia Bridge Medical (6-10)
- Medical Product Outsourcing (6-10)
- Mercy Housing (6-10)
- Drug Delivery Technology (6-10)
- Paper Magazine (6-10)
- Passionate Music Marketing (3-5)
- New York Observer (3-5)
- Controlled Environments (3-5)
- Westfield Group (3-5)
- Zephyr Medical (3-5)
- Yoga Month Health Festival (3-5)
- World Future Energy Summit (1-2)
- Yoga Journal (1-2)
- Cosmetic Technology (1-2)
- Daily Green (1-2)
- Dailycandy.com (1-2)
- DLuxe List (1-2)
- Bomb Magazine (1-2)
- Bridal Guide (1-2)
- Brides Magazine (1-2)
- Fit Sugar (1-2)
- Fitness Magazine (1-2)
- Fitness Magazine RX (1-2)
- Glamour.com (1-2)
- Mom Made That (1-2)
- Mother Nature Network (1-2)
- New York Magazine (1-2)
- Hollywood Life (1-2)
Corporate Client List (# assignments last 2 yrs)
- Collage New Music (10+)
- FAZ Technology (10+)
- Medi-Weightloss (10+)
- Destination Fit4LA (10+)
- Hydrohammock (10+)
- SOS Mentor ShapeUP (10+)
- New England Conservatory (10+)
- Eastman Chemical (10+)
- Interphex (10+)
- Microsoft (10+)
- PharmaMedDevice (10+)
- Reed Life Sciences (10+)
- Yupo Corporation (3-5)