Professional Experience
Lisa Helfer Elghazi has worked with numerous companies to develop content, branding initiatives, PR campaigns and social media programs in the B2B and consumer sectors. Frequently hired as a media relations consultant, social media director, brand storyteller, creative strategist, project manager, and copywriter. Supports companies with: product/company launches, mobile media campaigns, web site design/content creation, banner ad/viral video production, media analytics, online ad campaigns, event production, crisis management, media coaching, press conferences, talking points, press releases/pitches. She has worked in the following sectors: entertainment, art, music, digital/online, fashion, cosmetics, skin care, finance, motion pictures, government, healthcare, weight loss, fitness, yoga, technology, green/sustainable, energy, education, and real estate. She has a BA in Communications, Journalism, and Eastern European History from WWU and a MA in Creative Writing from CUNY.
Expertise
Copywriter
20 Years
Content Editor (online)
20 Years
Account manager
20 Years
Specialty
Lifestyle
10 Years
Health
10 Years
Music
20 Years
Industries
Online/new media
10 Years
PR (firm) - Fortune 1000 corp. clients
20 Years
PR (in-house) - Small to mid-sized corp. clients
20 Years
Total Media Industry Experience
20 Years
Media Client List (# assignments last 2 yrs)
Nightingale-Bamford School (1-2), Pharm Tech Industry Viewpoint (1-2), Pharmaceutical Processing (1-2), SOFW (1-2), Prognosis (1-2), Yoga for Weddings (10+), Onvia (10+), International Beverly Hills Film Festival (10+), Jao Ltd. (10+), Marvel Comics (10+), Mayron's Good Baby (10+), ABI Marketing Public Relations (10+), BuzzBee Company (10+), Asia Bridge Medical (6-10), Medical Product Outsourcing (6-10), Mercy Housing (6-10), Drug Delivery Technology (6-10), Paper Magazine (6-10), Passionate Music Marketing (3-5), New York Observer (3-5), Controlled Environments (3-5), Westfield Group (3-5), Zephyr Medical (3-5), Yoga Month Health Festival (3-5), World Future Energy Summit (1-2), Yoga Journal (1-2), Cosmetic Technology (1-2), Daily Green (1-2), Dailycandy.com (1-2), DLuxe List (1-2), Bomb Magazine (1-2), Bridal Guide (1-2), Brides Magazine (1-2), Fit Sugar (1-2), Fitness Magazine (1-2), Fitness Magazine RX (1-2), Glamour.com (1-2), Mom Made That (1-2), Mother Nature Network (1-2), New York Magazine (1-2), Hollywood Life (1-2)
Corporate Client List (# assignments last 2 yrs)
Collage New Music (10+), FAZ Technology (10+), Medi-Weightloss (10+), Destination Fit4LA (10+), Hydrohammock (10+), SOS Mentor ShapeUP (10+), New England Conservatory (10+), Eastman Chemical (10+), Interphex (10+), Microsoft (10+), PharmaMedDevice (10+), Reed Life Sciences (10+), Yupo Corporation (3-5)
Other Work History
BUZZBEE COMMUNICATIONS | Marketing Manager/Content Development Specialist | AUG 2007 – MAR 2008 | SEATTLE, WA
Client: Microsoft
YOGA FOR WEDDINGS | Founder/Public Relations and Marketing Director | SEP 2006 - PRESENT | LOS ANGELES, CA
ABI MARKETING PUBLIC RELATIONS | Account Manager | AUG 2006 – JUL 2007 | NEW YORK, NY
Clients: Interphex, PharmamedDevice, Biotechnia, Yupo, Eastman Chemical, Reed Exhibition
Foreign Language Skills
Some Spanish and French
Computer Skills
Skilled in most recent technology of Macintosh and P.C. Computer platforms, proficient in Outlook Express, Lotus Notes, Microsoft Word, Word for Windows, Quark, Internet Explorer, Netscape, Excel, PowerPoint, Photoshop, Illustrator.
Equipment
Laptop, digital camera, high quality video camera, audio recorder
References
Furnished upon request
Awards
Finalist in the Beverly Hills Film Festival 2007 Screenwriting Competition. Selected as one of BOMB Magazine’s Up and Coming Young Writers 1999.
Associations
Member of IAYT and Yoga Alliance. Yoga for Weddings founder. www.yogaforweddings.com