The Upside of a Down Economy
Nancy Hoffmann addresses the sometimes-harsh facts of recession-era living with a wide variety of tips.
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Nancy Hoffmann addresses the sometimes-harsh facts of recession-era living with a wide variety of tips and strategies designed to keep both you and your business going strong through an economic downturn. Her suggestions cover everything from finding new clients to fighting stress.
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Founder of TomatoDesign.Net, Nancy L. Hoffmann is a documentary illustrator turned web/graphic designer. As an artist, she drove a jeep for 3 years in the Chiapas, Mexico, jungle/war zone (working with the Maya). She also spent 3 years in Turkey, and in Syria (hunting birds in the desert and hanging with a Druse band), during the Gulf War. She has many years of art direction and design experience, and has taught design and marketing at several art schools in the tri-state area. Her main blog is at tomatogreening.wordpress.com. Her claim to fame is the branding of New Jersey as "The Big Tomato" (vs. "The Big Apple"), which is how her own company became branded with that fruit/vegetable.