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Beauty Writing 101

How to do it, how to get a job doing it

Course is closed.

WHEN Monday, June 11, 6:30-9:30 pm

WHERE mediabistro.com, 494 Broadway (Spring & Broome), New York, NY 10012

DIRECTIONS subway directions, map

PRICE
$65 ($50 for )
more info

Course Details

Beauty pages always rank among the most-read in any magazine. Beauty assignments customarily carry the biggest payday for freelancers. Beauty editing provides a path to power and glory at fashion and general-interest titles. And beauty coverage continues to expand exponentially at men's titles, teen franchises, celebrity scandal sheets, and the latest spate of shopping magazines. So how can you cash in?

In this seminar, you'll play with new products, pitch ideas, find proven paths to a place on the magazine masthead, hear how to get hired without beauty clips, and learn how to land lucrative assignments without losing journalistic credibility. Covering beauty takes more than putting a pretty face on a few press releases and product placements.

In this seminar you will learn:

Tips on turning out a stellar beauty edit/writing test -- key to landing a job in the field
How to come up with the best beauty headlines
When standard interview techniques won't work
The jargon you'll need to know to understand your editor
How to avoid bad "beauty speak" and still capture the voice of the magazine
How to write short and sweet and produce a great beauty caption
How to use press releases (and publicists) to help your story
How to track down the right expert for your story

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Instructor Bio

Liz Flahive's Courses

No courses available at this time.

Liz Flahive has been part of the editorial beauty departments at Seventeen, Lucky, and Teen People. Most recently, she has written for Teen Vogue and In Style and is currently coordinating and writing In Style's "Best Beauty Buys 2007" special section. She is also a playwright and her first play, From Up Here, will receive its New York premiere this spring at Ars Nova. She attended NYU's Tisch School of the Arts and graduated from the Department of Dramatic Writing.

Testimonials

Liz's seminar was so fantastic, I'm dying to take an entire course taught by her. Her honest approach combined with interactive excercises of writing heds and deks provided me with an excellent idea of what beauty editors do. I would absolutely recommend this seminar to anyone trying to write or work in the beauty industry. -- Amber Katz

"If you've longed to turn your passion for beauty into a full-time career, then this course is it. Liz guides you through everything from your edit test to sourcing stories and who to contact in the business." -- Jenni Mennella

"As a beauty industry executive for over 15 years looking to enhance my writing voice, Liz's class is more useful than waterproof mascara in a thunderstorm!" -- Susan McAlarney Gerdeman

"Liz is the best. I learned a great deal from her class. I left with peace of mind and more confidence to pitch as a beauty writer." -- Jessica Cassino

* Discounts on mediabistro.com offerings are just one of the wonderful benefits of being in AvantGuild, our premium membership program. For just $55 a year, you'll receive instant access to our How to Pitch articles and other premium articles, transcripts from selected seminars and panels, and discounts on virtually everything we do (including eClasses and the Freelance Marketplace)! Click here to join now.

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