Travel Writing Boot Camp

A Lonely Planet editor shows you how to write and sell travel articles

Course is closed.
Travel Writing Boot Camp

WHEN 8 weeks, April 16 - June 4
Chats Wednesdays, 10-11 pm ET

WHERE Online. Click here for more information.

LEVEL Intermediate/advanced

PRICE
$499 ($475 for )
more info

Course Details

Travel writing is a way to engage with the world and to build a bridge that brings faraway places home. It wakens the senses and stands everything we take for granted on its head. This class looks at the romance and realities of this exciting and lucrative market.

Over the course of eight weeks, students will consider the various forms of the field, from travel-related news items to personal essays, with the goal of selling these pieces to local, regional, and national publications. Each week, students will be assigned a travel-related article up to 1,000 words, along with a pitch letter, and will be expected to investigate unfamiliar neighborhoods, seek out experts in the field, and demonstrate the highest levels of research and reporting. Take note: This is a rigorous course that requires a commitment of at least eight hours a week of outside work.

In this class, you can expect to learn:

  • How to use where you live to break into the travel market
  • How to expand your career as a travel journalist
  • Which sections of travel magazines are easiest to break into
  • How to write perfect pitch letters
  • What to do when you get to your destination
  • How to negotiate with your editor for travel compensation
By the end of class, students can expect to have:
A complete portfolio of eight publishable articles and pitch letters to match that will impress any travel magazine editor. Although subject to change, assignments will generally include a travel-related news item or trend story; a service round-up on hotels or local attractions; a destination piece on a cultural landmark; a day trip within the region; a historical research piece on a neighborhood, local tradition, or attraction; an article on the tourism business; and a personal travel essay.

Students who have taken this class have been published in:
Travel + Leisure; The New York Times's Escapes section; The New York Times Magazine; Blue: The Adventure Magazine; Vogue; the Los Angeles Times; the Los Angeles Times's Travel section; The New York Times's Travel section; the Los Angeles Times Magazine, and more.

Admission Requirements
Please submit a letter of interest (including a brief work history), and a writing sample (less than 2,000 words). The sample does not have to be travel-related.

The online classroom has several interactive components:
  • Instructors post lectures once a week. You can read them online, print them, or download them at your convenience.
  • Students post completed assignments for feedback and discussion by the instructor and class.
  • Weekly chats allow your class to get together via instant message. Transcripts are available for review if you can't attend.
  • Technical support is available from mediabistro staff.

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Instructor Bio

Jay Cooke's Courses

Advanced Travel Writing – San Francisco
Breaking into Travel Writing – San Francisco (Seminar on September 13)
Intro to Travel Writing – (Class starts September 24)

Jay Cooke
Jay Cooke is commissioning editor (US East) for Lonely Planet, where he develops and manages 15+ travel guides, writes and edits print and digital content, creates and develops partner content and manages the syndicated column.


His writing and commentary has been featured in National Geographic Traveler, Business Traveler, the San Francisco Chronicle, the San Francisco Bay-Guardian, Cooking Light, Wired, Rick Steves Radio, Traveler's Tales, Publishers Weekly, The New York Times and others.


Jay is the founder and CEO of OutwesterMedia, a travel content and media consultancy firm. He blogs on the world of travel at www.outwester.com.

Testimonials


Jay Cooke is an engaging and energetic teacher who really knows his stuff. He is eager to share his vast wealth of knowledge with his students. The class gave me both the tools and the kick in the pants I needed to get out there and start my freelance career. -- David Hennessy

"I made my tuition back plus a little more. I sold my homework assignment from week 3 before the course ended, and I sold two other pieces that I brainstormed while doing Jay's optional homework assignments. This course did three things for me: (1) Taught me the basics of travel writing; (2) Got my creativity flowing; (3) Provided highly valuable feedback on my work, including suggestions about where and how to pitch." -- Genevive Bjorn

"Jay was amazing! The class was extremely informative and fun. He is a fabulous teacher with tons of personality, enthusiasm and, of course, practical knowledge. The class was a very comprehensive intro that provides a broad perspective on the industry, as well as very specific tips. The handout is rich with info -- and so much was covered in a short amount of time. Tons was covered and it was the best $65 and 3 hours I have spent in recent memory." -- Margaret Huang, Director, Atomic Public Relations

"Jay Cooke's travel-writing seminar was first rate. His energy and humor were infectious, but even better was his useful information for novice as well as experienced travel writers. He shared his knowledge, and never once talked down to the class--even those who were
exploring travel writing for the first time." -- Tom Honig, executive editor, Santa Cruz Sentinel

"Jay is truly an inspirational speaker. Not only does he have practical experience, but he's also willing to share the secrets of the trade. It was surprising how much useful information can be acquired in such a short amount of time. I live six hours away from San Francisco, and I'd be happy to drive that distance again for an opportunity to attend one of his classes." -- Betsy Husband, freelance writer/photographer

"Jay teaches what he knows -- and he knows a lot. His seminar is loaded with practical insight and precious nuggets of advice that will help launch a freelance career. Highly recommended." -- Michael Coren, freelancer, former CNN.com science editor

"Jay Cooke's class, Advanced Travel Writing, rocked. His teaching style allowed everyone in the class to feel comfortable and relaxed, which in turn, had us excited about learning as much as we could. His tips were great, the exercises productive, and we all left the class psyched and ready to get out there and start pitching, writing and traveling. -- Lisa Cecconi

"I've been working as a travel writer for several years but wanted to do this class to see how others approach the job and validate my own methods. I learned more than I expected! I'm now thinking differently about my work and have implemented what I learned from the course. I've already received 4 commissions from ideas generated in the class. This course exceeded my expectations." -- C Edrich

AvantGuild* Discounts on mediabistro.com courses are just one of the wonderful benefits of being in AvantGuild, our premium membership program. For just $59 a year, you'll receive instant access to our How to Pitch articles and other premium articles, transcripts from selected seminars and panels, and discounts on virtually everything we do (including eClasses and the Freelance Marketplace)! Click here to join now.