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Making Sense of Social Media (Video)

How to create and sustain online communities that support your business

Making Sense of Social Media (Video)
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PRICE
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SYNOPSIS
While publishers scramble to build online sites, blogs, and social networks, a parallel new media universe is unfolding.

What’s the best way to fit social media into your business strategy? Before you start your own social network or set up a Facebook group for your new product, take some time to understand what people at the forefront of the field have learned.

This Mediabistro Circus panel features presentations by Kate Everett Thorp (founder, Real Girls Media Network), Shawn Gold (Social Approach, formerly of MySpace), Steven Johnson (author of The Ghost Map, Everything Bad Is Good For You), and Steve Rubel (senior vice president, Edelman). Our speakers lay out the principles that anchor successful sites, how to keep an eye on what’s new, and what this means for mainstream media.

DURATION/TIME
5 videos
1 hour, 27 minutes total running time

 

Course Details

This Crash Course is an On Demand Video.

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