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Writing and Editing for the Web

Learn how to write knockout copy that keeps 'em coming back

Course is closed.
Writing and Editing for the Web

WHEN 4 weeks, November 11 - December 9
Chats: Wednesdays, 9-10 pm EST

WHERE Online. Click here for information.

LEVEL Intro

CERTIFICATE CREDIT This course counts towards the Mediabistro Copy Editing Certificate.

CERTIFICATE CREDIT This course counts towards the Mediabistro Digital Journalism Certificate.

PRICE
$350 ($325 for )
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Course Details

Websites need content. What used to be the domain of techies and specialists is now an expanding marketplace for competent writers and editors who need to know more than what makes a good story. You need to build a multi-media package it and create a conversation around it.

In this class, you will learn:

  • Why writing for the web is different from print, how to make the most of the medium, and common mistakes to avoid
  • The pros and cons of blogging and Twittering, and how to do them right
  • How to go beyond Google and find reliable, accurate information online
  • How to use bulletin boards and online communities to find real people for your stories
  • All about the pitch -- selling yourself and your work on the Web
  • How to come up with interactive elements for your web ideas
  • What's next, including web video, social networking, and traffic strategies

The online classroom has several interactive components:

  • Instructors post lectures once a week. You can read them online, print them, or download them at your convenience.
  • Students post completed assignments for feedback and discussion by the instructor and class.
  • Weekly chats allow your class to get together via instant message. Transcripts are available for review if you can't attend.
  • Technical support is available from mediabistro staff.

Course Syllabus


 Writing and Editing for the Web (PDF)
View a sample syllabus for this class here.

Related Courses

• Reinventing Print Content for the Web – ONLINE (Class starts November 17)
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Instructor Bio

Rosemary Maggiore's Courses

No courses available at this time.

Rosemary Maggiore
Rosemary Maggiore is president of Rachael Ray Digital, where she oversees rachaelray.com, yum-o.org, and business development and management. Rosemary previously worked at Reader's Digest as general manager of the digital business group and participated in the launch of Every Day with Rachael Ray's magazine and website.

At Reader's Digest Rosemary managed digital components of the company, including all US and international websites and operations. Prior to this, she was vice president of mergers and acquisitions at Gruppo, Levey & Co, a boutique investment bank specializing in direct marketing and director of online marketing for Barnes & Noble.com.

Testimonials


Rosemary makes online learning personal. Her course provides practical information and great resources for writing and editing for the web. -- Cheryl Pruett

"Rosemary has the experience and skill to give good instructions and perspective to everyone in her class. I thoroughly enjoyed the class and learned a great deal." -- Amber Rhett

AvantGuild* Discounts on mediabistro.com courses are just one of the wonderful benefits of being in AvantGuild, our premium membership program. For just $55 a year, you'll receive instant access to our How to Pitch articles and other premium articles, transcripts from selected seminars and panels, and discounts on virtually everything we do (including eClasses and the Freelance Marketplace)! Click here to join now.