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	<title>mediabistro.com Course Listings</title>
	<link>http://www.mediabistro.com/courses/?c=rss</link>
	<description>mediabistro.com Course Listings</description>
	<copyright>Copyright 2008 Jupitermedia Corporation</copyright>
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	<ttl>1440</ttl>
	<item>
		<title><![CDATA[2/13/2012: Food Writing - New York - Betsy Andrews - 6 sessions, $425]]></title>
		<description><![CDATA[
			<p><p><strong>WHEN</strong> 6 sessions, Mondays, February 13 - March 19, 6:45-9:45 pm<br /><br /><strong>WHERE </strong>New York (Midtown East)</p></p>			
			<p>
				<div><b>PRICE</b></div>
				<div class="price">$425</span>&nbsp;<span class="agDiscountNote">(or $400 for AvantGuild members)</div>
			</p>
			<h3>DETAILS</h3>
			<p><p>There&rsquo;s a world of publishing opportunities available to food writers in print, websites, blogs, and review sites. The key is knowing where to look for assignments and how to make the most of opportunities. <br /><br />In this intensive class, we&rsquo;ll review online and print publications where you can pitch your work &ndash;- and <strong>how to land assignments that will get attention from foodies</strong>. You&rsquo;ll learn the anatomy of a successful food piece, how to conceive of story ideas, and how to create a portfolio. We&rsquo;ll discuss steps to build authority in the food writing community, including creating a food blog or website, and how doing so can leverage your personal brand.<br /><br />Students will leave class with the confidence to kick-start their food writing career and a complete portfolio of articles.<br /><br /><strong>In this class, you will learn how to: </strong></p>
<ul>
<li>Create a portfolio to showcase your work and build name recognition </li>
<li>Read a food magazine or website with a critical eye </li>
<li>Draft a pitch that gets an editor&rsquo;s attention </li>
<li>Adapt your writing to different platforms </li>
<li>Position yourself as an authority</li>
</ul>
<p><strong>By the end of class, you will have:</strong><br />A complete portfolio including a news product, interview, profile of a food personality, restaurant roundup, travel piece, and food blog entry.</p>
<p><strong>Students who have taken this class have been published in:</strong><br /><em>The NY Daily News, The Boston Globe, Time Out NY, </em>the<em> Village Voice, Relish, Vegetarian Times, Clean Eating, Edible Queens,</em> and more.</p></p>]]></description>
		<link>http://www.mediabistro.com/Food-Writing-crs7095.html?c=rss</link>
		<guid>http://www.mediabistro.com/Food-Writing-crs7095.html?c=rss</guid>
		<category>6 sessions</category>
		<pubDate>Tue, 22 Nov 2011 14:39:59 EST</pubDate>
	</item>
	<item>
		<title><![CDATA[2/13/2012: Event Planning - ONLINE - Laura Lachman - 4 sessions, $350]]></title>
		<description><![CDATA[
			<p><p><strong>WHEN </strong>4 sessions, February 13 - March 12<br />Online chats Mondays, 9-10 pm ET <br /><br /><strong>WHERE</strong> <a href="/courses/eClasses.asp">Online</a></p>
<p><strong>CERTIFICATE</strong> Use this course to earn a certificate in <a href="http://www.mediabistro.com/Public-Relations-Certificate-Program-crs5169.html">Public Relations</a>.</p></p>			
			<p>
				<div><b>PRICE</b></div>
				<div class="price">$350</span>&nbsp;<span class="agDiscountNote">(or $325 for AvantGuild members)</div>
			</p>
			<h3>DETAILS</h3>
			<p><p>Event planning is an important component of marketing and public relations. Events have the power to build consumer awareness and create a connection other channels can't match. From product launches to fundraising galas, effective events can help brands and organizations achieve business goals. But event planning is more than just throwing a good party. Each production takes months of planning and strategy.</p>
<p>In this course, you'll learn <strong>how to create successful events from conception to completion</strong>. You'll discover how to think, plan, problem solve, and produce like a professional event planner. Through weekly assignments, you'll write essential event documents including production reports and timelines, proposals for strategic collaborations and partnerships, and new business presentations. This class will follow the process of planning an event from beginning to end.</p>
<p><strong>In this class you'll learn how to:</strong></p>
<ul>
<li>Create production documents including production reports, timelines, and budgets </li>
<li>Develop invitations, advertisements, calendar listings, and media alerts&nbsp; </li>
<li>Create and manage an event budget </li>
<li>Write effective sponsorship decks </li>
<li>Think creatively to build strategic collaborations </li>
<li>Write event recaps and evaluate successful events </li>
<li>Create effective pitches and concepts to attract new business</li>
</ul>
<p><strong>By the end of class, you will have: </strong><br />The skills to create successful events for a brand, business, or client.</p>
<ul>
</ul>
<p><strong>The online classroom has several components:<br /></strong></p>
<ul>
<li><strong>Lessons</strong>: Access weekly lectures.</li>
<li><strong>Homework</strong>: Share your work and receive instructor feedback.</li>
<li><strong>Discussion</strong>: Exchange resources and ask questions via discussion forum.</li>
<li><strong>Chat</strong>: Join a weekly group discussion via instant message. Transcripts are available if you can't participate.</li>
</ul></p>]]></description>
		<link>http://www.mediabistro.com/Event-Planning-crs7129.html?c=rss</link>
		<guid>http://www.mediabistro.com/Event-Planning-crs7129.html?c=rss</guid>
		<category>4 sessions</category>
		<pubDate>Wed, 14 Dec 2011 16:02:56 EST</pubDate>
	</item>
	<item>
		<title><![CDATA[2/13/2012: Fashion Writing - ONLINE - Nadine Rubin Nathan - 6 sessions, $425]]></title>
		<description><![CDATA[
			<p><p><strong>WHEN </strong>6 sessions, February 13 - March 26<br />Online chats Mondays, 9-10 pm ET <br /><br /><strong>WHERE </strong><a href="/courses/eClasses.asp">Online</a><br /><strong></strong></p></p>			
			<p>
				<div><b>PRICE</b></div>
				<div class="price">$425</span>&nbsp;<span class="agDiscountNote">(or $400 for AvantGuild members)</div>
			</p>
			<h3>DETAILS</h3>
			<p><p>In this class, you'll get a behind-the-scenes look at the fashion industry and a hands-on understanding of the different styles of fashion journalism. By using trend reports, reviews of collections, and analyzing the craft and business of fashion, you'll tackle fashion stories from different angles.</p>
<p>We'll discuss opportunities at established magazines, blogs, and websites. You'll also learn the value of networking, creating and keeping contacts, and working with PR to get the heads-up on scoops and be invited to press launches and fashion shows. In addition, you'll learn how to write pitch letters and emails that secure interviews with designers.</p>
<p><strong>In this class, you will learn how to:</strong></p>
<ul>
<li>Grasp fashion history and stay on top of trends </li>
<li>Watch shows, interpret collections, and develop an eye for design </li>
<li>Write fashion headlines, runway reviews, and fashion features </li>
<li>Determine differences between fashion editors, writers, and freelancers </li>
<li>Write compelling pitch letters </li>
</ul>
<p><strong>By the end of class, you will have: <br /></strong>A pitch letter and a collection of spec clips.</p>
<p><strong>Students who have taken this class have been published on:</strong><br />NYMag.com, Glamour.com, The <em>Pittsburgh Post-Gazette</em></p>
<p><strong>The online classroom has several components:<br /></strong></p>
<ul>
<li><strong>Lessons</strong>: Access weekly lectures.</li>
<li><strong>Homework</strong>: Share your work and receive instructor feedback.</li>
<li><strong>Discussion</strong>: Exchange resources and ask questions via discussion forum.</li>
<li><strong>Chat</strong>: Join a weekly group discussion via instant message. Transcripts are available if you can't participate.</li>
</ul></p>]]></description>
		<link>http://www.mediabistro.com/Fashion-Writing-crs7102.html?c=rss</link>
		<guid>http://www.mediabistro.com/Fashion-Writing-crs7102.html?c=rss</guid>
		<category>6 sessions</category>
		<pubDate>Tue, 29 Nov 2011 16:06:05 EST</pubDate>
	</item>
	<item>
		<title><![CDATA[2/13/2012: Grant Writing - ONLINE - Matthew Bregman - 4 sessions, $350]]></title>
		<description><![CDATA[
			<p><p><strong>WHEN </strong>4 sessions, February 13 - March 12<br />Online chats Mondays, 8-9 pm ET <br /><br /><strong>WHERE </strong><a href="/courses/eClasses.asp">Online</a></p></p>			
			<p>
				<div><b>PRICE</b></div>
				<div class="price">$350</span>&nbsp;<span class="agDiscountNote">(or $325 for AvantGuild members)</div>
			</p>
			<h3>DETAILS</h3>
			<p><p>Grants from foundations, government agencies, and other institutions are the lifeblood of nonprofits. This class will cover the process of conceiving, writing, and submitting a grant proposal so you can access funding for your project or employer. Learn practical tips that will take you through the process of writing a grant and increase your chances of success.</p>
<p>Through weekly lectures and assignments, you'll get a behind-the-scenes look at how foundations work and how grant decisions get made. We&rsquo;ll cover key aspects of fundraising writing, grant research, and how to apply your current skills to proposal writing. &nbsp;</p>
<p><strong>In this course, you will learn how to:</strong></p>
<ul>
<li>Establish a writing and information gathering process </li>
<li>Craft a well-structured proposal that includes an organizational background, executive summary, cover letter, attachments, and an inquiry letter &nbsp;</li>
<li>Create a needs statement, project description, and budget</li>
<li>Pursue a career in fundraising</li>
</ul>
<p><strong>By the end of class, you will have:</strong><br />An understanding of how to write grant applications and how to best interact with grantmaking foundations.</p>
<strong>The online classroom has several components:<br /></strong> 
<ul>
<li><strong>Lessons</strong>: Access weekly lectures.</li>
<li><strong>Homework</strong>: Share your work and receive instructor feedback.</li>
<li><strong>Discussion</strong>: Exchange resources and ask questions via discussion forum.</li>
<li><strong>Chat</strong>: Join a weekly group discussion via instant message. Transcripts are available if you can't participate.</li>
</ul></p>]]></description>
		<link>http://www.mediabistro.com/Grant-Writing-crs7144.html?c=rss</link>
		<guid>http://www.mediabistro.com/Grant-Writing-crs7144.html?c=rss</guid>
		<category>4 sessions</category>
		<pubDate>Fri, 23 Dec 2011 11:29:22 EST</pubDate>
	</item>
	<item>
		<title><![CDATA[2/13/2012: Novel Writing: Chick Lit - ONLINE - Kristin Harmel - 8 sessions, $499]]></title>
		<description><![CDATA[
			<p><p><strong>WHEN </strong>8 sessions, February 13 - April 16<br />Online chats Mondays, 9-10 pm ET <br /><br /><strong>WHERE </strong><a href="/courses/eClasses.asp">Online</a></p></p>			
			<p>
				<div><b>PRICE</b></div>
				<div class="price">$499</span>&nbsp;<span class="agDiscountNote">(or $475 for AvantGuild members)</div>
			</p>
			<h3>DETAILS</h3>
			<p>Women&rsquo;s fiction is hotter than ever, with more variety on shelves than ever. While the last several years saw the chick lit-based feature films <em>The Devil Wears Prada, Something Borrowed</em>, and <em>P.S. I Love You</em>, the genre has begun to drift in a deeper direction, drawing closer to women&rsquo;s fiction standards with Jodi Picoult and Anita Shreve, who consistently dominate the bestseller charts. Whether you call your writing &ldquo;chick lit&rdquo; or &ldquo;women&rsquo;s fiction", this is the class for you.<br /><br />Learn what chick lit and women&rsquo;s fiction are and how they differ from romance and other genres. We'll discuss where women's fiction is going, how it's expanding, and how the field is broader than you think. Best of all, you'll learn how to be a chick lit or women's fiction author and get your book published. <br /><br /><strong>In this class, you will learn how to:</strong><br /> 
<ul>
<li>Draw on experience and imagination to write a great story </li>
<li>Create compelling, likeable, realistic characters </li>
<li>Write great dialogue and resolve conflict</li>
<li>Revise, cut, and tighten your manuscript </li>
<li>Find an agent and create a pitch package </li>
<li>Market your book after it's sold</li>
</ul>
<p><strong>By the end of class, you will:</strong><br />Be on your way to completing a first draft with a knowledge of how to sell it to agents.</p>
<p><strong>Admission Requirements:</strong><br />Apply with a note to explain your interest in this topic and goals for the course. Please include a two-page writing sample.</p>
<p><strong>The online classroom has several components:<br /></strong></p>
<ul>
<li><strong>Lessons</strong>: Access weekly lectures.</li>
<li><strong>Homework</strong>: Share your work and receive instructor feedback.</li>
<li><strong>Discussion</strong>: Exchange resources and ask questions via discussion forum.</li>
<li><strong>Chat</strong>: Join a weekly group discussion via instant message. Transcripts are available if you can't participate.</li>
</ul></p>]]></description>
		<link>http://www.mediabistro.com/Novel-Writing-Chick-Lit-crs7100.html?c=rss</link>
		<guid>http://www.mediabistro.com/Novel-Writing-Chick-Lit-crs7100.html?c=rss</guid>
		<category>8 sessions</category>
		<pubDate>Mon, 28 Nov 2011 15:08:25 EST</pubDate>
	</item>
	<item>
		<title><![CDATA[2/13/2012: Op-Ed Writing - ONLINE - Lionel Beehner - 8 sessions, $499]]></title>
		<description><![CDATA[
			<p><p><strong>WHEN </strong>8 sessions, February 13 - April 9<br />Online chats Mondays, 9-10 pm ET <br /><br /><strong>WHERE</strong> <a href="/courses/eClasses.asp">Online</a></p></p>			
			<p>
				<div><b>PRICE</b></div>
				<div class="price">$499</span>&nbsp;<span class="agDiscountNote">(or $475 for AvantGuild members)</div>
			</p>
			<h3>DETAILS</h3>
			<p><table style="border: #cccccc 1px solid; margin-left: 10px;" border="0" cellspacing="0" cellpadding="8" width="320" align="right">
<tbody>
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<p class="smalltext"><span class="brighttext">VIDEO:</span> Meet instructor Lionel Beehner.</p>
</td>
</tr>
</tbody>
</table>
<p>A well-written, well-placed&nbsp;op-ed can <strong>make your voice heard in print, online, and around the world</strong>. You can shape the public debate. And you don't have to be a well-known expert to get published.&nbsp;In&nbsp;fact, an op-ed can <em>make</em> you an expert.<br /><br />The op-ed page is the most sought-after real estate in any publication.&nbsp;And&nbsp;there are more&nbsp;venues for your work as&nbsp;newspapers, magazines, websites, and blogs expand their first-person content. There are lots of opportunities for authors to showcase great writing while laying out forceful arguments. This class will show you how to write powerful op-ed pieces that will get your voice heard.</p>
<p><strong>In this class, you will learn how to:</strong></p>
<ul>
<li>Conceive, structure, and pitch a convincing op-ed </li>
<li>Organize your thoughts to present the best argument possible </li>
<li>Decide which topics have the most impact </li>
<li>Use first-person technique to write an engaging essay </li>
<li>Find the right market for your essays </li>
<li>Make the kind of pitch editors will notice</li>
</ul>
<p><strong>By the end of class, you will have:</strong><br />Three op-ed pieces, pitch letters, and ideas on where to pitch.</p>
<p><strong>Students who have taken this class have been published in:<br /></strong>Huffington Post, the <em>Los Angeles Times</em>, <em>NY Post</em>, <em>NY Daily News</em>, <em>The New York Times</em>, the <em>Washington Post</em>, <em>Newsweek</em>, AOL News and others.</p>
<p><strong>The online classroom has several components:<br /></strong></p>
<ul>
<li><strong>Lessons</strong>: Access weekly lectures.</li>
<li><strong>Homework</strong>: Share your work and receive instructor feedback.</li>
<li><strong>Discussion</strong>: Exchange resources and ask questions via discussion forum.</li>
<li><strong>Chat</strong>: Join a weekly group discussion via instant message. Transcripts are available if you can't participate.</li>
</ul></p>]]></description>
		<link>http://www.mediabistro.com/Op-Ed-Writing-crs7076.html?c=rss</link>
		<guid>http://www.mediabistro.com/Op-Ed-Writing-crs7076.html?c=rss</guid>
		<category>8 sessions</category>
		<pubDate>Mon, 14 Nov 2011 17:01:19 EST</pubDate>
	</item>
	<item>
		<title><![CDATA[2/13/2012: Understanding Social Media Metrics - ONLINE - Danielle Brigida - 4 sessions, $350]]></title>
		<description><![CDATA[
			<p><p><strong>WHEN </strong>4 sessions, February 13 - March 12<br />Online chats Mondays, 9-10 pm ET <br /><br /><strong>WHERE </strong><a href="/courses/eClasses.asp">Online</a></p>
<p><strong></strong><strong>CERTIFICATE</strong> Use this course to earn a certificate in <a href="http://www.mediabistro.com/Digital-Marketing-Certificate-Program-crs6771.html">Digital Marketing</a>.</p></p>			
			<p>
				<div><b>PRICE</b></div>
				<div class="price">$350</span>&nbsp;<span class="agDiscountNote">(or $325 for AvantGuild members)</div>
			</p>
			<h3>DETAILS</h3>
			<p><p>Despite the widespread use of social media for businesses and brands, it's still incredibly complicated to measure the success of your online efforts. It's easy to get lost in the amount of data available and feel overwhelmed by how to present and apply it. What tools should you use? Which numbers really matter -- likes, followers, retweets, comments?</p>
<p>This class, designed for marketers, bloggers, community managers, and anyone wanting to learn the ins and outs of social media measurement, will show you <strong>how to set up tools to measure your social media activity and make sense of the data you collect</strong>. You'll learn how to sift through web analytics, Facebook Insights, and Twitter mentions in order to develop a comprehensive reporting and tracking system. We'll look at free and paid tools so no matter what your budget, you will have a strategy to measure results.<br /><br /><strong>In this class, you will learn:</strong></p>
<ul>
<li>Which metrics matter to your brand</li>
<li>How to use web analytics to measure social media efforts</li>
<li>The latest tools for measuring Twitter and Facebook</li>
<li>Shortcuts to measure and monitor your online activity</li>
<li>How to develop a social media measurement report</li>
</ul>
<p><strong>By the end of class, you will have:</strong><br />A social media measurement report of your online activity and a comprehensive strategy to monitor and measure your social media efforts.<br /><br /><strong>Admission Requirements:</strong><br />Students should have access to web analytics and at least one social media presence.</p>
<p><strong>The online classroom has several components:<br /></strong></p>
<ul>
<li><strong>Lessons</strong>: Access weekly lectures.</li>
<li><strong>Homework</strong>: Share your work and receive instructor feedback.</li>
<li><strong>Discussion</strong>: Exchange resources and ask questions via discussion forum.</li>
<li><strong>Chat</strong>: Join a weekly group discussion via instant message. Transcripts are available if you can't participate.</li>
</ul></p>]]></description>
		<link>http://www.mediabistro.com/Understanding-Social-Media-Metrics-crs7151.html?c=rss</link>
		<guid>http://www.mediabistro.com/Understanding-Social-Media-Metrics-crs7151.html?c=rss</guid>
		<category>4 sessions</category>
		<pubDate>Thu, 05 Jan 2012 11:40:30 EST</pubDate>
	</item>
	<item>
		<title><![CDATA[2/14/2012: InDesign for Writers and Editors - ONLINE - Patricia Ryan - 4 sessions, $350]]></title>
		<description><![CDATA[
			<p><p><strong>WHEN </strong>4 sessions, February 14 - March 8<br />Online chats Thursdays, 8-9 pm ET <em><br /></em><br /><strong>WHERE </strong><a href="/courses/eClasses.asp">Online</a></p></p>			
			<p>
				<div><b>PRICE</b></div>
				<div class="price">$350</span>&nbsp;<span class="agDiscountNote">(or $325 for AvantGuild members)</div>
			</p>
			<h3>DETAILS</h3>
			<p><p>No matter how great an editor you are, not knowing how to use a page layout program will hinder your career. This class will teach you how to create and edit entire pages in Adobe InDesign, the page layout program rapidly becoming the industry standard. Through lectures, assignments, and interactive chats, you'll gain hands-on experience and practice. Weekly chat sessions include live video presentations and demos through our webcast platform. After this class, you'll be able to confidently add "skilled in Adobe InDesign" to your resume.</p>
<p><strong>In this class, you will learn how to:</strong></p>
<ul>
<li>Create an InDesign document </li>
<li>Use the toolbar and palettes </li>
<li>Work with multiple document pages and InDesign files </li>
<li>Create and edit style sheets </li>
<li>Import images, add colors, and change colors </li>
<li>Change and edit the built-in spell check </li>
<li>Customize your hypenations</li>
</ul>
<p><strong>By the end of class, you will: <br /></strong>Be skilled in using Adobe InDesign for editing projects.</p>
<ul>
</ul>
<p><strong>Admission Requirements:<br /></strong>This class is for writers and editors (not graphic professionals). <strong></strong><strong></strong></p>
<strong>The online classroom has several components:<br /></strong> 
<ul>
<li><strong>Lessons</strong>: Access weekly lectures.</li>
<li><strong>Homework</strong>: Share your work and receive instructor feedback.</li>
<li><strong>Discussion</strong>: Exchange resources and ask questions via discussion forum.</li>
<li><strong>Chat</strong>: Join a weekly group discussion via instant message. Transcripts are available if you can't participate.</li>
</ul></p>]]></description>
		<link>http://www.mediabistro.com/InDesign-for-Writers-and-Editors-crs7108.html?c=rss</link>
		<guid>http://www.mediabistro.com/InDesign-for-Writers-and-Editors-crs7108.html?c=rss</guid>
		<category>4 sessions</category>
		<pubDate>Fri, 02 Dec 2011 12:20:11 EST</pubDate>
	</item>
	<item>
		<title><![CDATA[2/14/2012: Personal Essay Writing: Advanced - ONLINE - Kelly McMasters - 8 sessions, $499]]></title>
		<description><![CDATA[
			<p><p><strong>WHEN </strong>8 sessions, February 14 - April 10<br />Online chats Tuesdays, 9:30-10:30 pm ET<br /><br /><strong>WHERE </strong><a href="/courses/eClasses.asp">Online</a></p></p>			
			<p>
				<div><b>PRICE</b></div>
				<div class="price">$499</span>&nbsp;<span class="agDiscountNote">(or $475 for AvantGuild members)</div>
			</p>
			<h3>DETAILS</h3>
			<p><p>Readers and editors love personal essays -- but writing these first-person pieces can be deceptively difficult. How can we expand on our (often minor) personal experiences to achieve something with a more universal meaning? What can we do when we're not sure how to end a piece? What about when we can't quite remember significant details of a story we'd like to tell?</p>
<p><strong>This intensive 8-week class is for experienced students who are ready to dig deeper and demand more from themselves and each other.</strong> We'll be looking at examples of published work from magazines, anthologies, and websites and discussing how they succeed. Students will generate and workshop short drafts of new ideas and work on revising longer work that has you stuck.</p>
<p><strong>In this class, you will learn how to:</strong></p>
<ul>
<li>Identify what makes your experience compelling for others </li>
<li>Explore hidden narratives that shape your work </li>
<li>Use ordinary details and events to create extraordinary insights </li>
<li>Reshape your tale using the techniques of fiction while retaining the truth </li>
<li>Approach editors and submit your work</li>
</ul>
<p><strong>By the end of this course, you will have:<br /></strong>Five short pieces with notes on how to expand them into essays and at least one complete and salable personal essay.</p>
<p><strong>Students who have taken this class have been published in:<br /></strong><em>The New York Times</em>, <em>Modern Love</em>, <em>Christian Science Monitor</em>, <em>The Washington Post</em>, <em>Newsweek</em>, <em>Self</em>, <em></em>Salon.com, <em>Runner's World</em>, the <em>San Francisco Chronicle</em>, the <em>London Times</em>, and more</p>
<p><strong>Admission Requirements:</strong><br />Apply  with a note to explain your  interest in this topic and goals for the  course. Please include a  two-page writing sample.</p>
<p><strong>The online classroom has several components:<br /></strong></p>
<ul>
<li><strong>Lessons</strong>: Access weekly lectures.</li>
<li><strong>Homework</strong>: Share your work and receive instructor feedback.</li>
<li><strong>Discussion</strong>: Exchange resources and ask questions via discussion forum.</li>
<li><strong>Chat</strong>: Join a weekly group discussion via instant message. Transcripts are available if you can't participate.</li>
</ul></p>]]></description>
		<link>http://www.mediabistro.com/Personal-Essay-Writing-Advanced-crs7175.html?c=rss</link>
		<guid>http://www.mediabistro.com/Personal-Essay-Writing-Advanced-crs7175.html?c=rss</guid>
		<category>8 sessions</category>
		<pubDate>Tue, 17 Jan 2012 14:50:21 EST</pubDate>
	</item>
	<item>
		<title><![CDATA[2/14/2012: Public Relations: New Business Development - ONLINE - Dick Pirozzolo - 4 sessions, $350]]></title>
		<description><![CDATA[
			<p><p><strong>WHEN</strong> 4 sessions, February 14 - March 6<br />Online chats Tuesdays, 8-9 pm ET <br /><br /><strong>WHERE </strong><a href="/courses/eClasses.asp">Online</a><br /><br /><strong></strong><strong>CERTIFICATE </strong>Use this course to earn a certificate in <a href="http://www.mediabistro.com/Public-Relations-Certificate-Program-crs5169.html">Public Relations</a>.<strong><br /></strong></p></p>			
			<p>
				<div><b>PRICE</b></div>
				<div class="price">$350</span>&nbsp;<span class="agDiscountNote">(or $325 for AvantGuild members)</div>
			</p>
			<h3>DETAILS</h3>
			<p>To start or grow your public relations business, you need to land new accounts, manage existing clients, and exceed expectations. Getting clients to buy-in and actively participate can make or break a PR campaign and your PR business.&nbsp; Learn how to approach the business development process, develop and qualify prospects, respond to prospects&rsquo; needs, create a winning pitch, and close faster.<br />
<p><strong>In this class, you will learn how to:</strong></p>
<ul>
<li>Establish your brand to make your firm different from the pack</li>
<li>Find, target, and qualify new business leads</li>
<li>Launch a sales campaign and lead prospects through the path to closing</li>
<li>Prepare winning sales presentations and deliver your pitch</li>
<li>Use digital media to enhance your network</li>
<li>Sell add-on services to existing clients for increased revenue</li>
</ul>
<p><strong>By the end of class, you will:</strong><br />Know how to win business, qualify leads, and close new accounts. You'll also know how to structure client relationships, account for scope creep, and offer additional services to maximize returns.</p>
<p><strong>The online classroom has several components:<br /></strong></p>
<ul>
<li><strong>Lessons</strong>: Access weekly lectures.</li>
<li><strong>Homework</strong>: Share your work and receive instructor feedback.</li>
<li><strong>Discussion</strong>: Exchange resources and ask questions via discussion forum.</li>
<li><strong>Chat</strong>: Join a weekly group discussion via instant message. Transcripts are available if you can't participate.</li>
</ul></p>]]></description>
		<link>http://www.mediabistro.com/Public-Relations-New-Business-Development-crs7128.html?c=rss</link>
		<guid>http://www.mediabistro.com/Public-Relations-New-Business-Development-crs7128.html?c=rss</guid>
		<category>4 sessions</category>
		<pubDate>Wed, 14 Dec 2011 15:43:05 EST</pubDate>
	</item>
	<item>
		<title><![CDATA[2/14/2012: Writing the TV Spec Script - ONLINE - Eve Weston - 8 sessions, $499]]></title>
		<description><![CDATA[
			<p><p><strong>WHEN </strong>8 sessions, February 14 - April 3<br />Online chats Tuesdays, 8-9 pm ET <br /><br /><strong>WHERE </strong><a href="/courses/eClasses.asp">Online</a></p></p>			
			<p>
				<div><b>PRICE</b></div>
				<div class="price">$499</span>&nbsp;<span class="agDiscountNote">(or $475 for AvantGuild members)</div>
			</p>
			<h3>DETAILS</h3>
			<p>So you want to break into scripted television? Launching your own series starts with demonstrating your ability to write for someone else's show. To get the attention of TV agents, producers, and networks, you need to produce a spec script. <br /><br />In this course, you'll <strong>produce a compelling spec script ready for submission</strong>. We'll review the fundamentals of script writing including structure, plot, character, and dialogue and workshop assignments. The last session will be devoted to reading drafts and learning how to get your script into the right hands. By the end of class, you'll be ready to submit your spec script to potential agents and buyers.<br /><br /><strong>In this class, you will learn:</strong><br /> 
<ul>
<li>Structure and formatting for comedies and dramas (2 act to 4 act structure)</li>
<li>How to write dialogue</li>
<li>Where to put subplots and how to tie them in</li>
<li>How your script reflects the existing show and climate within the marketplace</li>
<li>The behind-the-scenes events of broadcast and cable, including pilot season</li>
</ul>
<p><strong>By the end of class, you will have:</strong><br />A complete first draft of a spec script for a drama or sitcom.<br /><strong></strong><strong></strong><strong></strong></p>
<p><strong>The online classroom has several components:<br /></strong></p>
<ul>
<li><strong>Lessons</strong>: Access weekly lectures.</li>
<li><strong>Homework</strong>: Share your work and receive instructor feedback.</li>
<li><strong>Discussion</strong>: Exchange resources and ask questions via discussion forum.</li>
<li><strong>Chat</strong>: Join a weekly group discussion via instant message. Transcripts are available if you can't participate.</li>
</ul></p>]]></description>
		<link>http://www.mediabistro.com/Writing-the-TV-Spec-Script-crs7092.html?c=rss</link>
		<guid>http://www.mediabistro.com/Writing-the-TV-Spec-Script-crs7092.html?c=rss</guid>
		<category>8 sessions</category>
		<pubDate>Fri, 18 Nov 2011 15:29:15 EST</pubDate>
	</item>
	<item>
		<title><![CDATA[2/15/2012: Facebook Marketing - ONLINE - Geoffrey Colon - 4 sessions, $350]]></title>
		<description><![CDATA[
			<p><p><strong>WHEN</strong> 4 sessions, February 15 - March 7<br />Onine chats Wednesdays, 9-10 pm ET <br /><br /><strong>WHERE</strong> <a href="/courses/eClasses.asp">Online</a></p>
<p><strong>CERTIFICATE </strong>Use this course to earn a certificate in <strong></strong><a href="../../Digital-Marketing-Certificate-Program-crs6771.html">Digital Marketing</a> and <a href="../../Copywriting-Certificate-Program-crs6413.html">Ad Copywriting</a>.<strong><br /></strong></p></p>			
			<p>
				<div><b>PRICE</b></div>
				<div class="price">$350</span>&nbsp;<span class="agDiscountNote">(or $325 for AvantGuild members)</div>
			</p>
			<h3>DETAILS</h3>
			<p><p>Facebook is the largest social network, with more than 800 million users. It's an indispensible tool for marketers and business owners who want to expand their brand presence and reach new audiences. Setting up a Facebook page for your company or product is step one. But how do you get users to "like" your page? What content should you share to best interact with your fans? How do you build a community of loyal fans and turn them into brand advocates?<br />&nbsp;<br />In this course, you will learn how to use and apply proven Facebook marketing strategies and techniques, build a fan base, and grow your business with an eye-catching, meaningful Facebook presence. We'll look at best practices to see what works, and explore how to effectively use Facebook to bring your business the best returns.</p>
<p><strong>In this class, you will learn:</strong></p>
<ul>
<li>How to set up and enhance your company Facebook page</li>
<li>Best practices for marketing through Facebook and how to measure its success</li>
<li>How to analyze data using Facebook Insights</li>
<li>How to separate the personal from the professional</li>
<li>How to set up and execute a monthly content strategy</li>
<li>How to incorporate Facebook applications into your marketing strategy with the new open action verb graph</li>
</ul>
<p><strong>By the end of class, you will have:</strong><br />A Facebook marketing strategy and a clear understanding of how to reach customers using the site.</p>
<strong>The online classroom has several components:<br /></strong> 
<ul>
<li><strong>Lessons</strong>: Access weekly lectures.</li>
<li><strong>Homework</strong>: Share your work and receive instructor feedback.</li>
<li><strong>Discussion</strong>: Exchange resources and ask questions via discussion forum.</li>
<li><strong>Chat</strong>: Join a weekly group discussion via instant message. Transcripts are available if you can't participate.</li>
</ul></p>]]></description>
		<link>http://www.mediabistro.com/Facebook-Marketing-crs7142.html?c=rss</link>
		<guid>http://www.mediabistro.com/Facebook-Marketing-crs7142.html?c=rss</guid>
		<category>4 sessions</category>
		<pubDate>Mon, 19 Dec 2011 11:02:42 EST</pubDate>
	</item>
	<item>
		<title><![CDATA[2/15/2012: Intro to Digital Project Management - ONLINE - Grace Begany - 4 sessions, $350]]></title>
		<description><![CDATA[
			<p><p><strong>WHEN </strong>4 sessions, February 15 - March 7<br />Online chats Wednesdays, 8-9 pm ET <br /><br /><strong>WHERE </strong><a href="/courses/eClasses.asp">Online</a></p></p>			
			<p>
				<div><b>PRICE</b></div>
				<div class="price">$350</span>&nbsp;<span class="agDiscountNote">(or $325 for AvantGuild members)</div>
			</p>
			<h3>DETAILS</h3>
			<p>The words project management are cropping up on job listings, as companies need dedicated overseers to keep complex projects on track. A project manager is the crucial glue that holds a project team together and keeps everyone successfully moving toward their goals. Knowing the skills and processes that successful project managers use can help you get your next job or move ahead in your current role. <br /><br />In this course, you'll learn how to successfully manage an existing project or new product launch from conception to completion. We will cover the creative, analytical, and organizational skills you need to connect the dots between different departments and keep projects on task. <br /><br /><strong>In this course, you will learn how to:</strong><br /> 
<ul>
<li>Understand the roles and responsibilities of a project manager</li>
<li>Oversee new product development from conception to execution</li>
<li>Create specs, wireframes, and other key project management documents</li>
<li>Collect feedback and implement improvements based on analytics, beta and A/B testing, and focus groups</li>
<li>Manage an existing product or project</li>
</ul>
<p><strong>By the end of class, you will have:</strong><br />An understanding of best practices used to manage new or existing digital projects and hands-on experience creating project management documents using Microsoft Project and Visio.<strong></strong></p>
<strong>The online classroom has several components:<br /></strong> 
<ul>
<li><strong>Lessons</strong>: Access weekly lectures.</li>
<li><strong>Homework</strong>: Share your work and receive instructor feedback.</li>
<li><strong>Discussion</strong>: Exchange resources and ask questions via discussion forum.</li>
<li><strong>Chat</strong>: Join a weekly group discussion via instant message. Transcripts are available if you can't participate.</li>
</ul></p>]]></description>
		<link>http://www.mediabistro.com/Intro-to-Digital-Project-Management-crs7112.html?c=rss</link>
		<guid>http://www.mediabistro.com/Intro-to-Digital-Project-Management-crs7112.html?c=rss</guid>
		<category>4 sessions</category>
		<pubDate>Mon, 12 Dec 2011 15:13:12 EST</pubDate>
	</item>
	<item>
		<title><![CDATA[2/15/2012: Strategic Mobile Marketing - ONLINE - Adam Broitman - 4 sessions, $350]]></title>
		<description><![CDATA[
			<p><p><strong>WHEN </strong>4 sessions, February 15 - March 14<br />Online chats Wednesdays, 8-9 pm ET<br /><br /><strong>WHERE </strong><a href="/courses/eClasses.asp">Online</a><br /><br /><strong>CERTIFICATE</strong> Use this course to earn a certificate in <a href="http://www.mediabistro.com/Digital-Marketing-Certificate-Program-crs6771.html">Digital Marketing</a>.&nbsp;</p></p>			
			<p>
				<div><b>PRICE</b></div>
				<div class="price">$350</span>&nbsp;<span class="agDiscountNote">(or $325 for AvantGuild members)</div>
			</p>
			<h3>DETAILS</h3>
			<p>With the proliferation of smart mobile devices, marketers have more access to consumers than ever. But harnessing the marketing potential of the mobile space requires an understanding of technologies and how to use branded messages to cut through the noise and engage users.<br /><br />In this course, you'll learn how to conceive, implement, and manage a mobile marketing strategy. We'll examine the growth of the mobile marketplace, from text messages to apps to the rise of HTML5 as the next web standard. We&rsquo;ll also cover how to use analytics to determine where to focus your mobile efforts to maximize engagement with your branded content. <br />&nbsp;<br /><strong>In this class, you will learn: </strong><br /> 
<ul>
<li>How to optimize content and email marketing efforts for mobile devices</li>
<li>How to use analytics to determine where to focus mobile efforts</li>
<li>The anatomy of a mobile landing page</li>
<li>When to use text message (SMS) and multimedia message (MMS) campaigns</li>
</ul>
<p><strong>By the end of class, you will have:</strong><br />A thorough understanding of mobile marketing and a campaign strategy.</p>
<strong>The online classroom has several components:<br /></strong> 
<ul>
<li><strong>Lessons</strong>: Access weekly lectures.</li>
<li><strong>Homework</strong>: Share your work and receive instructor feedback.</li>
<li><strong>Discussion</strong>: Exchange resources and ask questions via discussion forum.</li>
<li><strong>Chat</strong>: Join a weekly group discussion via instant message. Transcripts are available if you can't participate.</li>
</ul></p>]]></description>
		<link>http://www.mediabistro.com/Strategic-Mobile-Marketing-crs7101.html?c=rss</link>
		<guid>http://www.mediabistro.com/Strategic-Mobile-Marketing-crs7101.html?c=rss</guid>
		<category>4 sessions</category>
		<pubDate>Tue, 29 Nov 2011 11:10:42 EST</pubDate>
	</item>
	<item>
		<title><![CDATA[2/15/2012: Writing and Selling Your First Book - ONLINE - Laura Mazer - 2 sessions, $250]]></title>
		<description><![CDATA[
			<p><p><strong>WHEN </strong>2 sessions, February 15 - March 7<br />Online chats Wednesdays, 10-11 pm ET<br /><br /><strong>WHERE </strong><a href="/courses/eClasses.asp">Online</a><br /><strong></strong></p></p>			
			<p>
				<div><b>PRICE</b></div>
				<div class="price">$250</span>&nbsp;<span class="agDiscountNote">(or $225 for AvantGuild members)</div>
			</p>
			<h3>DETAILS</h3>
			<p><p>Do you have a great idea for a book but don't know how write it and get published? Maybe you've already written a book but are stalled trying to get the attention of agents and publishers. Whether you're just starting to develop your project or have already written the manuscript, this class will give you the tools you need to get your project sold and published.</p>
<p>Laura Mazer has helped many first-time writers get book deals, and she will share her secrets to help you <strong>finish, pitch, and sell a brilliant first book project</strong>. She will answer questions about how to break into book publishing and assignments will help you hone your book idea and elevator pitch and put you on the path to selling your book.</p>
<p><strong>In this class, you will learn:</strong></p>
<ul>
<li>How publishing houses are organized and make money&nbsp; </li>
<li>What agents are looking for, and how to land the right one</li>
<li>How to frame the concept of your book into a solid pitch </li>
<li>How to write a winning proposal </li>
<li>The top reasons book proposals are rejected </li>
<li>How to promote yourself to get noticed and sell your book </li>
<li>The best practices for writing a complete, polished manuscript </li>
</ul>
<p><strong>By the end of class, you will have:</strong><br />A proposal outline, a pitch, a query letter, and the resources to shop your book to agents and editors.</p>
<strong>The online classroom has several components:<br /></strong> 
<ul>
<li><strong>Lessons</strong>: Access weekly lectures.</li>
<li><strong>Homework</strong>: Share your work and receive instructor feedback.</li>
<li><strong>Discussion</strong>: Exchange resources and ask questions via discussion forum.</li>
<li><strong>Chat</strong>: Join a weekly group discussion via instant message. Transcripts are available if you can't participate.</li>
</ul></p>]]></description>
		<link>http://www.mediabistro.com/Writing-and-Selling-Your-First-Book-crs7075.html?c=rss</link>
		<guid>http://www.mediabistro.com/Writing-and-Selling-Your-First-Book-crs7075.html?c=rss</guid>
		<category>2 sessions</category>
		<pubDate>Mon, 14 Nov 2011 16:53:41 EST</pubDate>
	</item>
	<item>
		<title><![CDATA[2/15/2012: Young Adult Novel Writing - ONLINE - Kathleen Ortiz - 12 sessions, $610]]></title>
		<description><![CDATA[
			<p><p><strong>WHEN </strong>12 sessions, February 15 - May 23<br />Online chats Wednesdays, 9-10 pm ET <br /><br /><strong>WHERE</strong> <a href="/courses/eClasses.asp">Online</a></p></p>			
			<p>
				<div><b>PRICE</b></div>
				<div class="price">$610</span>&nbsp;<span class="agDiscountNote">(or $575 for AvantGuild members)</div>
			</p>
			<h3>DETAILS</h3>
			<p><p>We live in the golden age of young adult literature, with young people buying books at the fastest rate in decades. YA novels are now respected as important money-makers at publishing houses, and they win honors such as the Printz, Newbery, and National Book Awards. <br /><br />Why not try your hand at this exciting field? All you need is some coaching and a supportive environment to make that YA or middle grade novel happen. The goal of this class is to finish your YA or middle grade novel in 12 weeks. With serious work and attention to the class, you can do it.</p>
<p><strong>In this class, you will learn:</strong></p>
<ul>
<li>How to write a proposal that doesn't end up in the slush pile </li>
<li>What topics are teen cliches, and how to stay away from them</li>
<li>Whether or not you need an agent and, if so, how to get one </li>
<li>How to write for teens without being condescending </li>
</ul>
<p><strong>By the end of class, you will have:</strong><br />A complete first draft of your YA or middle grade novel.</p>
<p><strong>Students who have taken this class have published:</strong><br /><em>Total Knockout: Tale of an Ex-Class President </em>(Simon &amp; Schuster), <em>Emily Goldberg Learns to Salsa</em> (Razorbill), <em>Vidalia in Paris</em> (Viking), <em>Rock the Burbs</em> (Random House), <em>Freefall </em>(Simon Pulse), <em>RICKY JO</em> (Poppy), <em>Brand New Emily</em> (Tricycle Press), <em>This is What I Want to Tell You </em>(Flux), the <em>Hello Gorgeous!</em> series (Grosset &amp; Dunlap), <em>Brooklyn to Bombay</em> (Amazon Breakthrough Novel Award finalist), <em>Inconvenient </em>(Flux), <em>The End of the Line</em> (Holiday House) and sold 4-book deals to Penguin and 2-book deals to HarperCollins.</p>
<p><strong>Admission Requirements:</strong><br />Apply with a note to explain your interest in this topic and goals for the course. Please include a two-page writing sample.</p>
<p><strong>The online classroom has several components:<br /></strong></p>
<ul>
<li><strong>Lessons</strong>: Access weekly lectures.</li>
<li><strong>Homework</strong>: Share your work and receive instructor feedback.</li>
<li><strong>Discussion</strong>: Exchange resources and ask questions via discussion forum.</li>
<li><strong>Chat</strong>: Join a weekly group discussion via instant message. Transcripts are available if you can't participate.</li>
</ul></p>]]></description>
		<link>http://www.mediabistro.com/Young-Adult-Novel-Writing-crs7174.html?c=rss</link>
		<guid>http://www.mediabistro.com/Young-Adult-Novel-Writing-crs7174.html?c=rss</guid>
		<category>12 sessions</category>
		<pubDate>Tue, 17 Jan 2012 14:34:19 EST</pubDate>
	</item>
	<item>
		<title><![CDATA[2/16/2012: Intro to Copy Editing - New York - Emmy Favilla - 4 sessions, $350]]></title>
		<description><![CDATA[
			<p><p><strong>WHEN </strong>4 sessions, Thursdays, February 16 - March 8, 6:45-9:45 pm</p>
<p><strong>WHERE </strong>New York (Midtown East)</p>
<p><strong></strong><strong>CERTIFICATE </strong>Use this course to earn a certificate in <a href="http://www.mediabistro.com/courses/details.asp?id=4982&amp;">Copy Editing</a>.</p></p>			
			<p>
				<div><b>PRICE</b></div>
				<div class="price">$350</span>&nbsp;<span class="agDiscountNote">(or $325 for AvantGuild members)</div>
			</p>
			<h3>DETAILS</h3>
			<p><p>Do you love correcting other people's writing? Do you have a sharp ear for language and keen eye for punctuation? Have you ever been plagued by questions like "What's the difference between an m-dash, a hyphen and the pesky n-dash?" and "What's a dangling modifier?"</p>
<p>This course is for<strong> anyone who wants to break into copy editing or feel more confident wrangling words.</strong> We'll cover the basics, from understanding copy editing marks to avoiding rookie grammar mistakes. You'll have the tools needed to enter the field and an understanding of how to create smooth, readable copy. And you'll have another skill you can add to your resume and put into action.</p>
<p><strong>In this class, you will learn how to:</strong></p>
<ul>
<li>Determine when a sentence needs tweaking or is best left alone </li>
<li>Understand copy editing lingo, including proofreading symbols </li>
<li>Know which style guide to use when </li>
<li>Prepare for and ace a copy editing test </li>
<li>Identify commonly misused words </li>
<li>Tailor a resume and find copy editing jobs </li>
</ul>
<p><strong>By the end of class, you will have:</strong><br />The tools to get work as a copy editor.</p></p>]]></description>
		<link>http://www.mediabistro.com/Intro-to-Copy-Editing-crs7062.html?c=rss</link>
		<guid>http://www.mediabistro.com/Intro-to-Copy-Editing-crs7062.html?c=rss</guid>
		<category>4 sessions</category>
		<pubDate>Fri, 04 Nov 2011 11:34:50 EDT</pubDate>
	</item>
	<item>
		<title><![CDATA[2/16/2012: Boot Camp for Journalists - ONLINE - Julia Dahl - 8 sessions, $499]]></title>
		<description><![CDATA[
			<p><p><strong>WHEN </strong>8 sessions, February 16 - April 5<br />Online chats Thursdays, 9-10 pm ET</p>
<p><strong>WHERE</strong> <a href="/courses/eClasses.asp">Online</a></p></p>			
			<p>
				<div><b>PRICE</b></div>
				<div class="price">$499</span>&nbsp;<span class="agDiscountNote">(or $475 for AvantGuild members)</div>
			</p>
			<h3>DETAILS</h3>
			<p><p>Publishing a clip or two means you can write, but it doesn't make you a career journalist. This intensive course is designed for writers, editors, bloggers, and any content producer wanting to produce attention-getting clips that get noticed -- and sold.<br /><br />You'll learn how to produce compelling, research-driven articles with pitches to match. We'll explore the complete process of conceiving, writing, and selling a freelance piece. Each week you will turn your ideas into a fully-executed article fit for publication.<br /><br /><strong>In this class, you will learn:</strong></p>
<ul>
<li>How to draft a pitch an editor can't turn down</li>
<li>How to understand the audience of a publication &ndash; and tailor your article accordingly</li>
<li>Which magazines, websites, and blogs are most freelancer friendly</li>
<li>The difference between a good idea and a good article</li>
<li>How to edit yourself and manage tight deadlines</li>
</ul>
<p><strong>By the end of class, you will have:</strong><br />A service/how-to piece, an arts and culture review, a profile, a metro section piece, an editorial, a business/news article, a personal essay, and pitch letters.</p>
<ul>
</ul>
<p><strong>Students who have taken this class have been published in:</strong><br /><em>The New York Times, Portfolio, The Village Voice, The New York Observer, Pregnancy, Fit Pregnancy, </em>and <em>Real Simple.</em><br /><br /><strong>Admission requirements:</strong><br />Apply with a note to explain your interest in this topic and goals for the course. Please include a two-page writing sample.</p>
<strong>The online classroom has several components:</strong> 
<ul>
<li><strong>Lessons</strong>: Access weekly lectures.</li>
<li><strong>Homework</strong>: Share your work and receive instructor feedback.</li>
<li><strong>Discussion</strong>: Exchange resources and ask questions via discussion forum.</li>
<li><strong>Chat</strong>: Join a weekly group discussion via instant message. Transcripts are available if you can't participate.</li>
</ul></p>]]></description>
		<link>http://www.mediabistro.com/Boot-Camp-for-Journalists-crs7086.html?c=rss</link>
		<guid>http://www.mediabistro.com/Boot-Camp-for-Journalists-crs7086.html?c=rss</guid>
		<category>8 sessions</category>
		<pubDate>Fri, 18 Nov 2011 10:54:48 EST</pubDate>
	</item>
	<item>
		<title><![CDATA[2/16/2012: Photoshop Fundamentals - ONLINE - Rob Tannenbaum - 4 sessions, $350]]></title>
		<description><![CDATA[
			<p><p><strong>WHEN </strong>4 sessions, February 16 - March 15<br />online chats Thursdays, 9-10 pm ET <em><br /></em><br /><strong>WHERE </strong><a href="/courses/eClasses.asp">Online</a><br /><strong></strong></p></p>			
			<p>
				<div><b>PRICE</b></div>
				<div class="price">$350</span>&nbsp;<span class="agDiscountNote">(or $325 for AvantGuild members)</div>
			</p>
			<h3>DETAILS</h3>
			<p><p>This class will teach you how to create, correct, and enhance digital images using Adobe Photoshop, the professional standard in photo editing software. Through weekly lectures, homework assignments, and interactive chats, you'll gain hands-on learning experience and practice. Weekly chat sessions include live video presentations and demos through our webcast platform. After this course, you'll be able to confidently add "skilled in Adobe Photoshop" to your resume.<br /><br /><strong>In this class, you will learn how to:</strong></p>
<ul>
<li>Fix images by removing what's not wanted and adding what wasn't there before</li>
<li>Apply quick and easy techniques to brighten, sharpen, and improve the color of your images</li>
<li>Combine images in creative ways, replacing backgrounds and warping and reshaping image elements</li>
<li>Enhance your images with silhouettes, vignettes, and drop shadows</li>
<li>Understand color modes, file formats, and resolution</li>
<li>Develop a repeatable workflow to create consistent habits and decrease chances of making mistakes</li>
</ul>
<p><strong>By the end of class, you will have:</strong><br />A knowledge of Photoshop's most important functions and the ability to edit, enhance, and get creative with digital images.</p>
<strong></strong><strong>The online classroom has several components:<br /></strong> 
<ul>
<li><strong>Lessons</strong>: Access weekly lectures.</li>
<li><strong>Homework</strong>: Share your work and receive instructor feedback.</li>
<li><strong>Discussion</strong>: Exchange resources and ask questions via discussion forum.</li>
<li><strong>Chat</strong>: Join a weekly group discussion via instant message. Transcripts are available if you can't participate.</li>
</ul></p>]]></description>
		<link>http://www.mediabistro.com/Photoshop-Fundamentals-crs7111.html?c=rss</link>
		<guid>http://www.mediabistro.com/Photoshop-Fundamentals-crs7111.html?c=rss</guid>
		<category>4 sessions</category>
		<pubDate>Mon, 12 Dec 2011 15:08:07 EST</pubDate>
	</item>
	<item>
		<title><![CDATA[2/16/2012: Social Media Marketing Boot Camp - ONLINE - 8 sessions, $499]]></title>
		<description><![CDATA[
			<p><p><strong>WHEN</strong> 8 sessions, February 16 - April 5</p>
<p><strong>WHERE</strong> Online</p>
<p><strong>WHAT </strong>Conference &amp; &#65279;&#65279;W&#65279;orkshop</p></p>			
			<p>
				<div><b>PRICE</b></div>
				<div class="price">$499</span>&nbsp;<span class="agDiscountNote">(or $475 for AvantGuild members)</div>
			</p>
			<h3>DETAILS</h3>
			<p><p>See our <a href="http://www.mediabistro.com/events/socialmediamarketingbootcamp/2012/02/">Social Media Marketing Boot Camp</a> website.<br /><br />Tap the power of social media to market your business and attract more unique visitors to your site with a strategic social media plan. Create a working social media strategy, track results, and get feedback from real users in this high level, intensive online learning event.<br /><br />Discover <strong>how to use social media tools and create effective content strategies</strong> to build fans quickly and increase business.<strong> </strong>You'll learn effective ways to use social media tools through weekly how-to demonstrations, gain access to social media experts, and participate in small group strategy sessions.</p>
<p><a href="http://www.mediabistro.com/events/socialmediamarketingbootcamp/2012/02/">Click here</a> for full details.</p></p>]]></description>
		<link>http://www.mediabistro.com/Social-Media-Marketing-Boot-Camp-crs7023.html?c=rss</link>
		<guid>http://www.mediabistro.com/Social-Media-Marketing-Boot-Camp-crs7023.html?c=rss</guid>
		<category>8 sessions</category>
		<pubDate>Tue, 11 Oct 2011 11:00:05 EDT</pubDate>
	</item>
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