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Writing for the Web: Guidelines for Writing Online

A 15-minute crash course on understanding your online audience and writing copy that’s searchable and user-oriented

PRICE
$15 ($12 for )

SYNOPSIS
In this Crash Course on Writing for the Web, journalist Manoush Zomorodi explains the demands of online readers and how to write for this growing audience. In the process, she delves into the nuts and bolts of online publishing: the importance of searchable headlines, standards of sourcing, and tips on researching. Finally, she provides guidance on understanding the importance of links and multimedia components to accompany your stories and offers suggestions on how to put this information into practice.

DURATION/TIME
1 video
14 minutes total running time

Shot and edited by Resolution Seven

Table of Contents

Sections Length Size
PREVIEW
  Highlights FREE!
Watch a free preview of our Crash Course. 		1:45 4 MB
  To watch the videos below, please click here to purchase or login. Requires Flash 7 or higher.

Crib Sheet (PDF)
Download this outline and use it to take notes. Includes resources and other information.		    
1. Writing for the Web: Guidelines for Writing Online 13:46 43 MB
 
  • Different Audiences, Different Needs
    Online readers want copy that’s service-oriented and helps them take action.

  • Nuts and Bolts of Web Writing
    Brevity and searchable headlines will serve you well. But what about the ever-faithful sidebar? And what about multimedia?

  • Web Publishing Standards
    Our list of resources for writers working online.

  • Where To Go From Here
    Blogs are an easy way to enter the field of writing online.
    

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