How to Pitch: Playgirl

UPDATE: Playgirl shuttered its print division as of August 4, 2008. It is now Web-only.

July 31, 2008

Circulation: 600,000, in 32 countries
Frequency: Six issues a year
Special issues: The magazine publishes four special issues a year that have no editorial copy; they're exclusively pictorial.

Background: "Playgirl was originally envisioned as the female equivalent of Playboy," says managing editor Jessanne Collins. "It defined a 'Playgirl.' A playgirl was a woman who was liberated and sexually adventurous; the magazine had a definite sort of sex-positive, feminist bent and it was sort of marketed as one step beyond Cosmopolitan. Today, we try to make anything we cover sexy and fun ...

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