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PR, Perfected: Pitch Like A Journalist
Generate media attention with insider tips from this TV news vet and PR pro- March 9, 2009
I have received story idea pitches from nearly every person imaginable during my television news career. As an executive producer with WNBC and senior producer with WCBS in New York, reporters, producers, publicists and politicians were constantly pitching me ideas, trying to get their story on the news. As a consumer and investigative producer in Miami, Phoenix and New York,...