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6 Keys to a Great Pinterest Page

Brilliant strategies for brands and journalists alike

- June 18, 2012
By now you've surely heard of Pinterest, the addictive photo and video sharing social network that saw a 30-fold increase in traffic from July 2011 to January 2012. According to a recent report, Pinterest is now the third largest social network today behind social media juggernauts Facebook and Twitter, boasting 4 million unique visitors a day in March.

Yet, while these numbers prove that the network has clearly struck a chord with the masses, what exactly are you supposed to do once you get there? Are just a bunch of photos enough, or are there some real strategies for Pinterest success? Using some guidance from a few early adopters, here are what we believe to be the six hallmarks of a great Pinterest page (so far):...

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