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FishbowlNY Guide to Pretending Like You've Never Heard of the Blogs That Keep Mentioning You

March 28, 2004

1. Look confused.

2. Ask the reporter what a blog is.

3. Nod. Furrow your brow attentively.

4. Reply: "Well, that sounds very interesting. You know, I'm not very good with computers.** It sounds very complicated. Could you show me how to make a blogs? A blocks? What are they called again? Maybe I should write a blocks!"

This should bring the interview to a grinding halt. Or at least a resigned "nevermind."

** If you are an editor or writer at a major technology-related publication, do NOT use this line. Pay attention, Dvorak.

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