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Revolving Door Newsletter: 11.07.06
Atoosa Outgrows SeventeenNovember 7, 2006
The shocker of the day is that Seventeen editor Atoosa Rubenstein is leaving the magazine to strike out on her own with books (a two-part memoir is apparently up first), maybe movies, and definitely a teen consulting firm. Her decision must have stunned Hearst Magazines president Cathleen Black, who gave Rubenstein the greenlight to launch CosmoGirl in her mid-20s and who was depending on the latter to not let Seventeen go the way of the late, not-so-great, unlamented YM. While Rubenstein's departure should do wonders for the morale of Seventeen's staff, assuming Hearst doesn'...