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How To Pitch: San Francisco

While you don't have to live in the Bay Area, your pitch needs to resonate with the readers who do

By Vanessa Richardson - July 11, 2012

The information in this article is current and accurate.

Circulation: 75,000 with a readership of 300,000
Special issues: September has a special section on fashion, October is about travel, November has a holiday theme, and December is the "power" issue.

Background: The magazine got its start in 1955 as a TV programming guide published by public broadcasting station KQED. After a few name changes and new owners, it was re-branded San Francisco in 1997. Now owned by city lifestyle publisher Modern Luxury, San Francisco installed Jon Steinberg, an ASME winner for his work at New York magazine, as editor-in-chief in February ...

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