The MediabistroTV crew headed over to Manhattan’s West Side recently to check out the gleaming Frank Gehry-designed IAC building which is home to Newsweek and The Daily Beast, among dozens of other IAC brands. NewsBeast’s Senior Columnist and CNN contributor John Avlon takes you into the belly of the Beast, which is home to the magazine, the website, a daily web series, and a lot of free food.
While Lee is well-known for his movies, did you know that if it wasn’t for NBA superstar Michael Jordan and a pair of Nike Air Jordan sneakers, Lee–and Nike–might not be the icons they have become today? It all came down to a risky commercial shoot.
“So Michael Jordan could easily have said, ‘I can’t take a chance on this young gun, this young boy, just give me the reels of the top guys on Madison Avenue.’ But Michael Jordan didn’t do that,” the Red Hook Summer director recalls. “For some reason, he decided to give me a shot. And the commercial I did with Michael Jordan ended up being some of the greatest campaigns ever in the history of advertising and Nike took off.”
In the latest episode of mediabistroTV’s “My First Big Break,” daytime talk show star Wendy Williams talks about landing her first job in radio and abstaining from sex while she struggled early on in her career.
In the latest episode of mediabistroTV’s “My First Big Break,” Fox News anchor Shepard Smith recalls how he got noticed working as a local reporter in Orlando. The story involves puppies, explosions, and Mel Gibson.
In this episode of “Cubes,” we tour the worldwide headquarters of IPG Mediabrands, the media holding company responsible for $34 billion in global revenue from advertising agencies such as Universal McCann. IPG’s work includes the Geico Gecko and Volkswagen’s pint-sized Darth Vader.
The IPG headquarters is home to a cutting edge media lab full of “Minority Report”-esque marketing technology, and the office includes a high-tech workspace dubbed “the desk of the future” and a skyway stretching 10 stories above the street that was once used by the Gimbels department story, the building’s previous tenant.
In the latest episode of mediabistroTV’s “My First Big Break,” we hear from radio personality, author, former Fox News host and GBTV founder Glenn Beck. While he has found tremendous success across many different forms of media, did you know that he almost left the business to go to cooking school? If it wasn’t for a heart-to-heart conversation with his father, he may never have found his professional voice.
In the latest episode of mediabistroTV’s “My First Big Break,” we hear from HollywoodLife.com editor Bonnie Fuller. Fuller gained international acclaim as the editor of magazines such as Marie Claire, US Weekly and Cosmopolitan, but did you know that she started out as a beat reporter writing about sports clothes? Or that a friendship with an upcoming fashion designer named Tommy Hilfiger led to a meeting that would change her professional career? Watch below, as Fuller explains how she went from a young cub reporter, to one of the most powerful women in publishing.