Being a blogger forces you to be a multi-tasker. If you’re good at what you do, you not only write, but edit, photograph and sometimes even act as videographer and editor, all to create an engaging blog post. So how can you parlay that into a career?

Today the American Journalism Review has a story on Mara Schiavocampo, NBC‘s first digital correspondent. In April of 2006, Schiavocampo left her job as a television news anchor at New York City’s WRNN. Sensing a disconnect between the way news is/was produced and the way new audiences were demanding to receive it, she boarded a plane to Jordan and set out to carve out a niche for herself as the first international digital correspondent.

Combing video, photographs and blogs to tell a more complete story, Schiavocampo used peoples’ desire for increased media transparency and audience interaction to create reports that went beyond sound bites from an interview.

Find out how Schiavocampo eventually secured an official job with NBC and what it takes to become an international digital correspondent after the jump.

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