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Posts Tagged ‘Jason Calacanis’

Losers In The Google Search Change: Mahalo Employees

After Google changed its search algorithm last week to rank “quality” content higher than content farms, people on the Web rejoiced.

Mostly.
At Mahalo, 10 percent of the company’s staff are being let go due to “a significant dip in our traffic and revenue,” said Mahalo CEO and founder Jason Calacanis in a memo to staff.

At the same time, the company is pausing its freelance content production, “determining how to best produce the high-quality educational material we aspire to in the long run.”

The company is now focusing its efforts on online video and, as Calacanis notes in the memo, “The web is moving from the home of journalism and writers to the domain of experts. Web 3.0 is the era of experts–not writers.” Eesh.

Mediabistro Course

Social Media 201

Social Media 201Starting October 13Social Media 201 picks up where Social Media 101 left off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!

Who To Follow On Twitter

twitter-logo.pngHaving a great Twitter network can lead to great things. Assuming that social media isn’t a giant fad, that is. (We assume so! But sometimes we wonder.)

Anyway, if you’re looking to inject some media class into your followed, try AdAge’s list of 25 Media People You Should Follow and 25 More Media People You Should Follow.

Who made the list? Not li’l ol’ us, sadly, but:

Jason Calacanis (@JasonCalacanis), founder of Weblogs, TechCrunch50 and Maholo[sic]

Peter Kafka (@pkafka), Media Memo blogger at All Things Digital

Nieman Lab (@NiemanLab), The Nieman Journalism Lab at Harvard — “Trying to figure out the future of news.”

David Berkowitz (@dberkowitz), emerging-media director at 360i

And many (46, to be exact) more.

If that doesn’t satiate your Twitterlust, don’t forget about Muck Rack, which aggregates tweets from journalists, and ExecTweets’ Media section, which compiles messages from executives in our industries. (The weird thing is ExecTweets leaves it up to the reader to figure out WHO THE HECK THESE PEOPLE ARE.)

Now, whether you can successfully keep tabs on all these folks is another question. And the real question is, how do you get them to follow you back— assuming that’s the ultimate goal?