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Posts Tagged ‘Personal Branding’

Four Ways to Follow Up With a Brand New Contact

nametagIf you’re in the networking swirl, congratulations! Chances are you’re attending industry events or even social events and going home with a small stack of business cards.

They won’t mean anything, unfortunately if you don’t work it immediately after the event. Here are several tips to keep in mind.

1. Remember something specific about the conversation. The best time to take stock of the conversation is immediately after it ends. Take a moment after exchanging business cards with the new contact to jot down something you spoke about.

Whether you dished about vacationing in Martha’s Vineyard or who will make it to the World Series this year, it’s all good. This will be a key identifying factor that bonded you and your new contact. Read more

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Five Body Language Tips to Power Up Your Professionalism

successWhen we read about these tips on Lifehack, we couldn’t agree more. In many instances in business, it’s not what you say but how you say it. Of course, this includes your posture, your energy and your body language as a whole.

The good news? Unlike a technical skill which could require taking a class or two, body language can be improved by simply applying them right away.

1.  Maintain eye contact. The piece reminds us that everyone wants to feel interesting and important. The main way to accomplish this? Engage in active listening by keeping consistent eye contact with others when they speak. Throw in an occasional nod and sincerely show you’re paying attention. Read more

Buckingham Palace Guard Deviates From Job Description

There are certain times you really should go above and beyond in your job. Think outside the box. Go for the gold!

This is not one of them. Check out this Buckingham Palace guard who goes a bit rogue. If there’s any lesson we can learn from his comical strut is that we should stick to the core of our job especially when we’re in extremely visible roles. Enjoy!

Four Ways to Stand Out From Other Job Seekers

handshake2This just in…according to data from The Creative Group, advertising and marketing executives receive an average of 23 resumes for every position they need to fill. As for interviewing itself, they meet six job seekers before extending an offer.

We’re actually surprised the number of resumes isn’t a lot higher! Whether it’s 223 or 23, there are several ways to stand out from the pack during your job search. Read more

Three Things Employers Want to See When They Google You

Google logoHave you Googled yourself lately? Seriously.

Employers are certainly doing it during the recruiting process and while they’re looking for various red flags (keg stands, anyone?), they’re also looking for a few key things to show you’re a stellar candidate.

Here are a few of them, courtesy of a post from The Savvy Intern. Read more

Five Absolute Musts to Include on Your Personal Website

work in progressIf you have a personal website, congratulations! You are definitely one step (okay, more like several steps) ahead of other candidates who don’t have one. This can definitely give you an edge when pursuing full-time jobs.

A post on YouTern provides more information about advantages to having a personal site (and seriously, we can’t think of any disadvantages) but what we really want to highlight a few things your site absolutely should include. Read more

Kickin’ it Old School: Four Personal Branding Tips That Still Work!

handshakeTwitter, Facebook and LinkedIn, oh my! The ways we communicate with one another has certainly changed over the decades but when it comes to etiquette and personal branding, the following tips have lasted the test of time.

And something tells us as more social media sites emerge and technology continues to evolve, we’ll still be kicking it old school with the following tips. Read more

New Study Shows We Don’t Ask for Enough Help When Networking

nametagIf you’ve been networking up a storm and haven’t been making much progress, maybe that’s because you’re not asking for enough help.

According to a new OfficeTeam survey, 42 percent of senior managers said not asking for help from others is the biggest networking mistake. The second faux pas points to failing to keep in touch with contacts, and as for the third? Not thanking people for their help.

Switching gears, one of the best ways to stay in touch is online, as indicated by the survey, followed by meeting for lunch or coffee.  The third best way is to attend a local networking event.

Robert Hosking, executive director of OfficeTeam, emphasized the importance of networking in a press release. Whether you’re “looking to land a new job or build your visibility, every connection counts.” And many people don’t ask for help because perhaps they’re embarrassed or think they can succeed on their own but there’s no harm in reaching out for help.

Here are a few pointers to keep in mind while networking:

1. Be consistent. Network continuously instead of waiting until you’re in freak out mode for a new job. Periodically check in with contacts. Try to help them as well by sending links to relevant articles and job openings.

2. Act quickly. Follow up swiftly after you meet someone at an event or after you meet up for lunch or coffee.

3. Mix things up. Instead of relying solely on social media, mix it up with online networking and in-person approaches. Be ready, too. You never know when a casual conversation in the doctor’s waiting room or on the train can spark a new potential connection.

4. Be specific. People can make a significant impact in helping you achieve your goals if you’re specific. Instead of saying you’re “looking for a job,” you can tailor it to say you’re “looking for someone who works within marketing in digital media who can help you get your foot in the door for opportunities seeking three to five years of experience.”

Three Ways to Make the Most Out of Informational Interviews

handshake2If you’re looking for a job right now and discovering some downtime or scarcity with online job postings you want to pursue, you’re not alone.

There are a few ways to make the most of the summer by being productive in other ways. One of the most effective ways other than boosting your personal brand online and offline involves conducting informational interviews.

Sure, it’s peak vacation season but chances are between now and Labor Day you’ll be able to have a handful of meaningful conversations that can lead to new contacts and potential opportunities in the fall.

1. Do your research. So, let’s say you’ve landed a coffee meeting with someone at your ideal potential employer. Even if they don’t have any job openings right now, assume they’ll have one in the near future. Research everything you can about the company and outline specific questions to ask. Read more

Professor Gets Fired for Beer Commercial Appearance

moustacheThe following tale is a not-so-gentle reminder as to how your personal pursuits can impact your professional ones.

Meet Dr. Paul Roof. The associate professor of sociology at Charleston Southern University is now a former associate professor of the Christian-affiliated school. He was fired, according to WCBD-TV, because his face and elaborate beard appeared on a beer can.

Roof’s long beard is apparently worn straight down but in competitions, he waxes and configures the beard into sculpture-like concoctions. He told the news station he was fired after his image was used on a beer can manufactured by Holy City Brewing. It sounds like this was news to him, too! Read more

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