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Posts Tagged ‘Tonia Mattu’

Career Consultant: ‘Somebody Can’t Help You To Do ‘Anything”

tonia_mattu.jpgTonia Mattu is a consultant with Mercury Group working with professionals in career transition. She spoke at our Career Circus earlier this month, but y’all can always use more job advice, right? So we caught up with her again.

Here’s what Tonia had to say about branding, online networking, and the all-important elevator pitch.

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Career Circus: Job Searching’s Laser Focus

(From the panel: Optimize Your Job Search with Manoush Zomorodi, Alan Cohen and Tonia Mattu.)
Q: For somebody who wants to make a radical change, how do they go about starting?
Alan: I don’t think anybody should jump without a parachute. Look at your finances. What do you absolutely have to make? Maybe you feel like you need to stay on that career path [to make money] but maybe you can begin to start developing other skills or interests.

Manoush: Chris Anderson, Wired editor, in his spare time developed a blog about Caterpillar. Now if he ever wanted to become a big machinery expert, he could.

Q: What about over-50 jobseekers?
Alan: Employers that share that age prejudice have specific beliefs over what people over the age of 50 can or can’t do. They’ll believe you have to take naps after lunch. [laughs] You may want to look at how you interview and see how you’re addressing those assumptions.

Q: I used to be able to search myself but there’s a drummer with the same name as me. Now all I see is her drumming stuff.
Tonia: You could add a middle initial. Just keep it consistent from your resume to your email address. Make sure you use it with everything and pretty soon you’ll be known as this new person.

Q: All my contacts are in CA and I want to work in NY. How can I get them to get me work?
Tonia: I didn’t know one soul in NYC when I moved here [from Canada]. It was just picking up the phone. I didn’t spend a minute on Careerbuilder or Monster. I made a list of who I wanted to work with and picked up the phone every day. I got in front of every person that I called.