If you’re active on social media and want to know how to become an influencer, listen up.
According to serial entrepreneur Marc Fischman, there are several key factors to keep in mind. We connected with the CEO and co-founder of Hyperactivate to get the scoop and we figured he knows a thing or two about the topic since his company was named one of the top three social media start-ups last year by Entrepreneur.
1. Become an expert. That’s right, go ahead and master a topic so people trust your opinion! Fischman explains, “The idea here is to embrace your area of expertise so passionately, that your blog or twitter feed goes beyond just reporting news; it actually espouses opinions that you formulate and that people will seek out and evaluate. Does this represent a commitment on your part? For sure.” Read more