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Revolving Door Newsletter: 11.07.06

Atoosa Outgrows Seventeen

November 7, 2006

The shocker of the day is that Seventeen editor Atoosa Rubenstein is leaving the magazine to strike out on her own with books (a two-part memoir is apparently up first), maybe movies, and definitely a teen consulting firm. Her decision must have stunned Hearst Magazines president Cathleen Black, who gave Rubenstein the greenlight to launch CosmoGirl in her mid-20s and who was depending on the latter to not let Seventeen go the way of the late, not-so-great, unlamented YM. While Rubenstein's departure should do wonders for the morale of Seventeen's staff, assuming Hearst doesn'...

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