This copy is for your personal, non-commercial use only. To order presentation-ready copies for distribution to colleagues, clients or customers, use the Reprints tool at the top of any article or visit: www.mbreprints.com.

Back to Previous Page

 Mail    Print   Share Share

How To Pitch: Babble.com

Speak to the 'new, modern parent' for this digital outlet

By Andrea Williams - August 6, 2013
The information in this article is current and accurate.

Unique monthly visitors: 6 million
Special features: None

Background: Certainly, giving birth to a child is one of the most beautiful, serene moments in a woman's life. The days and years that follow, however, are anything but. Luckily, for moms (and dads) knee-deep in the trenches of parenthood, Babble.com is committed to serving up real-talk content in all of its nitty-gritty detail. "We really started to be this alternative parenting space, which wasn't available at the time," said Dara Pettinelli, Babble's senior manager of editorial. "There wasn't anything that spoke to the new, modern parent."

Though all things baby and baby-rearing take center stage on Babble, the site has evolved into more of a lifestyle outlet since its 2006 launch and now covers love and relationships, fashion, health, wellness, entertainment, travel, tech, work and money. It's a strategic move by editors who want to cater to every aspect of readers' lives, executing an editorial mission to "be the parents' friend."

...

AvantGuild Sign Up Now!Sign Up Now!

The How to Pitch series is worth its weight in gold. In just the first month I'd already benefited enough to consider the cost of joining well worth it. -- Gaen Murphree
AvantGuild benefits give you access to:
  • Premium content, including our How to Pitch Guides, an indispensable tool for freelance writers. view sample >
  • Savings of up to $35 per class on mediabistro.com courses and seminars.
  • Insurance discounts for freelancers and small businesses, including medical, dental, auto and home.
  • Lots of other professional discounts, including ZipCar (a $50 value) and your choice of magazine subscriptions (a $10 value).

... and much more! View all benefits or Sign up now!

Already an AvantGuild member?

Log in here to view the full page.

Email
remember me
Password
forgot your password?