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Archives: February 2011

What Does A Social Media Manager Do All Day?

According to this infographic from SocialCast, quite a bit. She (about 2/3 of social media managers are female) works from 5:30 a.m. to 7 pm, Tweeting, blogging, recording video, networking with other social media experts, and teaching others how to blog.

According to the infographic, she also sleeps just five hours a night.

That and the graphic claims that some small percentage of social media managers have 20 years of experience. Hmm. Okay, so that’s wrong, but the rest of it sound fairly reasonable. Social media folks, does this describe your life?

Layoffs At TBD; Site To Become ‘Niche Arts & Entertainment’ Destination

TBD.com’s sports reporting and much of its news reporting will no longer exist, reports the Washington City Paper.

This just half a year after TBD’s much-heralded launch and just a few weeks after TBD was internally restructured to reside underneath WJLA in parent company Allbritton’s org chart. At that time, no layoffs were predicted, but the new news out of TBD is that at least 12 staffers are losing their jobs.

Jim Brady, who spearheaded the launch of the site but left after three months, told the City Paper that “[i]t was pretty publicly stated when we started that we had a three to five year runway… We’ve gotten some pretty good buzz. [The site] hasn’t been perfect, but there’s nothing that’s happened since we launched that would suggest the massive changes that are being made are really necessary.”

What remains: TBD will become a niche site on arts an entertainment, editor Erik Wemple said.

Min Parent Company Access Intelligence Acquires FOLIO

Access Intelligence has acquired Red 7 Media, the parent company of Folio: we’ve learned.

Access Intelligence is the parent company of Media Industry Newsletter, fondly known to us as “min,” as well as other properties like PR News, CableFAX, and Communication Technology.

It is now also the parent company of FOLIO magazine and a number of event industry magazines like Event Marketer and EXPO magazine.

“The ability to round out our leading position in the consumer magazine market with Red 7′s events, online communities and a leading magazine while expanding into the dynamic Events business is a truly exciting prospect for Access Intelligence, our employees and customers,” said Don Pazour, president and CEO of Access Intelligence, in a statement.

Red 7 Media founder Kerry Smith and his executive team will transition to Access Intelligence, the release said.

The full release after the jump:
Read more

Hearst Adds Staff, Promotes Others


Hearst needs to expand! After RealBeauty.com and Delish.com’s traffic pumped up Hearst’s digital traffic as a whole, the Digital Media division really needed to add some staff, digital media GM Chuck Cordray told Folio.

So with that in mind, a number of new hires/promotions/reorgs:

Julie Hocheiser, previously senior web editor for the Hearst Teen Network, was made site director for Seventeen.com; Neha Gandhi joins Seventeen.com as a web editor from the print magazine.

Lizzie Dunlap, former assistant beauty and health editor for Marie Claire, is now a web editor for RealBeauty.com.

Andrew Moseman, who had been an online writer with Discover magazine, is now web editor for PopularMechanics.com.

Dawn Davis
and Paul Schrodt, both previously freelancers, have been asked to join Cosmopolitan.com and Esquire.com, respectively, as staff.

Laura Schooling is now director of marketing services, promoted from director of marketing strategy; Deepali Kakar joins as lead UX designer.

Gross | Gross | More

Jobs Of The Day: What Day Is It Again?

So, it’s Tuesday, not Monday, but that isn’t stopping us from bringing you another fresh crop of media jobs. Happy searching!

Bisnow Media is seeking a custom content producer. (Washington, DC)
WNET.org wants a web editor. (New York, NY)
Discover magazine has an open position: an online news editor. (New York, NY)
TriNet Group is hiring a sales and marketing specialist. (San Francisco, CA)
SF Weekly is seeking a managing editor. (San Francisco, CA)
GlaxoSmithCline Consumer Healthcare is hiring a communications intern. (Moon Township, PA)
The Wall Street Journal has an open position: a news editor. (Washington, DC)
New Media Strategies is hiring a digital PR/promotions director. (Arlington, VA)
Skirt PR is seeking a PR account executive. (Chicago, IL)
F+W Media is hiring an associate e-book editor. (Avon, MA)
Ink is seeking a photo editor. (Brooklyn, NY)

Every day we scour major job boards, including, but not limited to Mediabistro.com’s listings, to find the best media jobs out there. We screen out duplicates and scams so you know you’re only receiving the top choices.

As of the time of this posting, there were 1428 jobs on our board.

Today Media Makes Purchase; Will Relaunch Berkshire Living Mags Soon

Today Media, which publishes regional titles like Delaware Today and Hudson Valley Magazine has purchased three Berkshire Living LLC titles and plans to relaunch them soon, Folio reports.

Today Media gets Berkshire Living, BBQ: Berkshire Business Quarterly, and Berkshire Living Home + Garden. Founder and CEO Michael Zivyak remains as publisher.

“We have long admired what Michael Zivyak and Seth Rogovoy have accomplished with the Berkshire Living brand over the past six years, and we are thrilled to add their award-winning lineup of print and online publications to our group,” said Rob Martinelli, President of Today Media, in a statement.

Entrepreneurial Journo Proposes Performance Pay Plan

Bill Freehling, a business reporter at the Fredericksburg (Va.) Free Lance-Star, started producing a daily business e-newsletter last month, on top of his regular reporting duties.

He’s not getting paid extra for ‘Fredericksburg Business Insider,’ and indeed he “didn’t ask for or want any salary increase for the additional workload.”

What Freehling proposed to bosses was that he get a cut of any ad revenue the newsletter brings in.

“I just wanted to benefit off any new revenue that my hard work was bringing the company,” he told Talking Biz News. “If it prospered, we both benefited. If it didn’t prosper, nobody was out anything.”

Since Freehling isn’t getting any more money from affiliate links or companies he writes about, this seems like a pretty ethical plan. But he must be betting on bringing in a lot of ad revenue if he chose this option instead of asking for a raise.

“I think such a structure attracts people with an entrepreneurial spirit who want to be rewarded based on performance,” he said. “I think incentives drive excellence in all work environments, and there is no reason reporters can’t be in that same boat.”

It Must Be Contract Season

Lots of guild-vs-newspaper stuff heating up these past few weeks.

Today we report two items from this universe.

The National Labor Relations Board has ruled in a dispute between the Hawaii Tribune-Herald and the Hawaii Newspaper Guild that the paper had tried to suppress union activity during eight years of negotiations for a new contract.

During these eight years, the company fired three employees and issued a written warning to a fourth, “discriminatorily prohibited employees from wearing buttons and armbands in support of discharged or suspended employees,” and “refused to provide in a timely manner to the Union information necessary and relevant to its duties as a collective bargaining representative of employees.”

The NLRB has ordered the paper to return back pay owed from the date of their suspensions or terminations with compound interest. One of the employees was terminated way back in 2005 so this could be very interesting.


In other guild news, Thomson Reuters has been at the bargaining table with employees for two years, and the New York Newspaper Guild has finally requested a moderator to help with the “acrimonious” talks.

“As you know, the Guild and Reuters have had a great deal of difficulty in this round of negotiations,” guild prez Bill O’Meara wrote in a letter to Thomson Reuters’ legal labor counsel Jay Krupin. “You think it’s our fault, the Guild thinks it’s Reuters fault, and neither of us will convince the other that they are wrong. In situations like these, parties often turn to mediators. I think that makes sense here.”

We Want A Discount!

Money

Are you sick of hearing that phrase? Well, get ready to hear it a lot more…The Translation Journal compiled nearly 100 ways clients ask freelancers for discounts into one handy article.

The article begins “You must give us a discount….because we are a new client.” Then it continues: “…Because we are an old client.”

Read more

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