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Archives: November 2011

Media Moves | Creepy Employers | More Yesterday’s News

Hello…? Hello…? Is this thing even on? Come on, it’s the day before a four-day weekend. Who’s even reading this?

Well, if you are, you lucky worker bees, you, here’s the news of the day (or more accurately, the RSS leftovers from yesterday): a lot of people have changed jobs or added responsibilities….somebody has a creepy employer who likes to see their employees’ smiling faces on every single email they send out yes you read that right…….and more.

Glamour Publisher Out After Less Than A Quarter

After only 2.5 months, Jason Wagenheim has left Glamour, minonline reports.

He was named VP/Publisher on Sept. 8 by executive VP/publishing director Bill Wackermann, who’s now filling Wagenheim’s spot.

A Glamour spokeswoman told min that Conde Nast “was seeking to place Wagenheim in a new position,” min reports.

AdAge’s story speculates that Wackermann either wanted a more hands-on role, or that “Conde may also have changed its mind and decided it didn’t want Mr. Wackermann distanced from the business he ran well for many years.”

With 200 Applicants, Motley Fool Blog Network ‘Getting Ready To Roll’

We posted last month about investing advice site The Motley Fool’s soon-to-launch blog network, which blog network president Roger Friedman told us at the time would include “handsome” compensation.

We’ve now got the details thanks to a memo from Friedman to the blog network.

In it, Friedman says that 200 people have already signed up to post, and he expects to get another 300 by Jan. 2, when the network officially launches.

He also breaks down the pay structure.

“Thoughtful, well-written” posts that make mention of publicly traded companies and their stock tickers will earn $50 each.

Those writers who have consistently high traffic “(if your 10 most recent entries average 2,500 sessions)” and who are viewed as “top-notch” by Fool staff will be paid $100 per entry.

This won’t pay the mortgage except for the absolute most prolific writers, but color us impressed—we’re looking forward to seeing how this experiment works out.

The full memo after the jump….

Read more

Washington Post ‘Quietly Pushing Out’ Employees

The Post Guild is concerned.

At least thirteen people have departed the Post under “cake-less” circumstances (i.e. quietly) in the past year, writes Guild unit co-chair Fredrick Kunkle.

The script goes like this: an employee is summoned to a meeting where she hears that “the bar has been raised.” She is told her work does not meet this supposed new standard. She is handed an envelope with a buyout offer and given a deadline to surrender her job or face disciplinary action because of her allegedly poor performance. She is reminded that disciplinary action progresses from warnings to suspensions and termination.
Never mind that the people targeted so far have included veteran journalists with years of distinguished service. Or that talk of a “raised bar” comes as the Post relies more than ever on interns, bloggers, freelancers, readers or comically inexperienced content creators to fill pages.

Kunkle points out that half the thirteen who have left so far this year have been African-Americans or Latinos, but that the reason this is happening is a lack of money. The Post lost $6.2 million in its most recent quarter.

Post spokesperson Kris Coratti tells MJD via email: “Our commitment to diversity extends from hiring to promotion and retention. We do not discuss personnel issues.”

5 Things You Need to Know This Week: Talkin’ Turkey

In this week’s episode of “5 Things You Need to Know This Week,” we talk with a veteran Butterball turkey expert, introduce our very own 5 Things Muppet, discuss Black Friday deals, and think up interesting things to talk about while watching football. Happy Thanksgiving, everybody!

For more videos, check out Mediabistro.tv, and be sure to follow us on Twitter: @mediabistroTV

Prize-Winning Reporter Out At Denver’s KUSA

Reporter and “colorful character” Deborah Sherman’s contract has not been renewed at KUSA, the Denver Post reports.

Sherman is “said to have great contacts but not the easiest professional temperament,” Denver Post TV critic Joanne Ostrow said. Ostrow also called Sherman a “colorful character when she was part of the investigative team at Channel 9.”

It’s possible, Ostrow says, that Sherman’s dismissal is related to the story she became involved in after meeting a doctor on a swinger site. That encounter “resulted in her winning a permanent restraining order against him, his arrest on drug charges, his firing and loss of a medical license, and her being catapulted to the center of a widely reported, rather unseemly news story.”

KUSA could have been trying to distance itself from Sherman since.

Two Key People For Success

MJD Editor Rachel Kaufman’s Note: We’re beta-testing a partnership with Dan Schawbel’s Personal Branding Blog where we syndicate content from the blog on a weekly basis. This one‘s from Nance Rosen, an author, speaker, sales trainer, and marketing consultant. Do you want to see more of these posts? Let us know.

Only two types of people matter when it comes to connecting yourself or your business: 1) your ideal prospects and 2) your referring sources.

The trick that turns all business development into success is to know exactly whom you need to connect with in order to maximize your time and income.

1. Prospects

This includes anyone who has a need and a budget you can serve.  It sounds simple, but actually you may have more requirements than prospects do. We always think that we’re being judged when it comes to connecting and competing for business. In fact, you have a lot of thinking to do before you begin to develop business relationships, or re-start your business development campaign.

You might have several constraints that narrow down who would be your ideal prospect. For example, given your overhead and business expenses you may be able to work only with clients who have a budget of a certain size. Conversely some clients may be too large for you to successfully serve.  To manage large accounts, you might need administrative support you currently don’t have, or partners with whom you haven’t yet connected.

There might be geography involved as well. For example, you might not want to travel farther than a 50-mile radius from your location. While it’s fashionable to say no one needs to physically meet with anyone to do business with them: actually meeting may be a condition of your getting the first deal at least. For example, to provide a proposal  you might first need to walk a manufacturing floor, see the condition of a property or simply meet the staff you’d be evaluating or interfacing with. Sometimes, to really see if you’re with a real, trustworthy and motivated prospect, you simply need a face-to-face meeting before it makes sense to start a relationship.

So spend a lot of time developing the profiles of your ideal prospects. Exactly what are their needs, ranges of budget, demands on your time and attention, typical deadlines, types of deliverables and even their corporate cultures and communication styles? Decide what clients you serve best, and you can maximize your time and resources in business development. Of course, this works for job hunting and career changes as well.

2. Referring Sources

This includes anyone who knows anyone with a need and a budget you can serve. The surprising thing is most everyone you meet is a potential referring source. That’s because almost everyone knows someone who would be a perfect client for you, if you are able to articulate who is the perfect client for you. You only get referrals when you are able to crisply tell other people about the ideal clients you serve. Then add how you uniquely, competently and with great care serve these people and businesses.

The best suspects for giving you referrals are your current clients, your past clients or employers, and your own professional consultants including your accountant, bookkeeper, attorney, business coach and the like.

Overlook these people at your own peril

The most overlooked referral sources are the service people you patronize. For example, consider the person who cuts your hair. Almost everyone gets a haircut. It’s likely your ideal prospects are getting their haircuts from a professional hairstylist, including yours. Therefore, it’s likely your hairstylist has several ideal prospects for you. They are the people sitting in the same chair that you do, just getting their haircut at a different time or a different day.

Ask yourself: am I talking about the right thing to people who know me?

Here’s the other questions to ask yourself. Does everyone who know me, know exactly the type of client I serve well and that I want more of? Can my referring sources easily tell other people what I do and how I do it? Have I shared some simple to remember – and easy to repeat – success stories? Do I regularly speak in positive terms about my business and my business development goals? Would I be top of mind when my referring sources meet with people – or sit next to them at a holiday dinner?

Take advantage of holiday “down time”

Take one day at least to profile whom you want to do business with. Identify all the details about your ideal prospects. Use adjectives and descriptive phrases that make it easy for you and other people to recognize them. It’s kind of like creating the composite sketch that professional illustrators make for police when they are looking for a suspect and need help from the community to recognize and locate that person.

Once you know exactly what type of person or company you want to meet, make a list of everyone who can help you find these ideal prospects. Then, speak up! Use the gratitude attitude to make it not so “pitchy.”

Even when it’s not Thanksgiving, give thanks

Thank your referring sources, every time you bring up the topic of your business development goals. Here the trick: thank them for helping you – BEFORE they help you. That creates a need to in them to have earned your gratitude. And, what’s a better attitude than gratitude for all the new business you’ll be creating?

Author:

Nance Rosen is the author of Speak Up! & Succeed. She speaks to business audiences around the world and is a resource for press, including print, broadcast and online journalists and bloggers covering social media and careers. Read more at NanceRosenBlog. Twitter name: nancerosen

Copy Desks Outside Journalism? | PaidContent For Sale | More Yesterday’s News

If you work in the marketing department of a pharma company or an auto dealer or a company that sells fishing lures, you might not think you need a copy desk…oh, but you do, argues SmartBlog on Social Media. Meanwhile, Guardian Media has put PaidContent.org up for sale, Brooklyn Bureau, a hyperlocal Knight-funded site has launched, and more……

Jobs Of The Day: Show Those Pearly Whites And Land A Job At The ADA

Teeth!
Four out of five dentists agree that the American Dental Association is looking for a senior layout and design coordinator. With five years of experience, mentoring abilities, Quark and Adobe proficiency and a great smile, this job could be yours.

Not your thing? Check out one of the others below…

Village Voice Media wants a web designer. (Los Angeles, CA)
The University of Florida seeks a graphic designer. (Gainesville, FL)
MMB wants a digital production artist. (Boston, MA)
Artinfo.com wants a managing editor. (New York, NY)
Fulcrum Publishing is seeking an editorial and production assistant. (Golden, CO)
Yodle is seeking a director of corporate communications. (New York, NY)
Ivy Exec needs a director of marketing. (New York, NY)
Charlotte Magazine needs an associate editor. (Charlotte, NC)
The University at Buffalo is seeking a media relations manager. (Buffalo, NY)
Stanton & Company, LLC wants a director of marketing. (Marina del Rey, CA)

Every day we scour major job boards, including, but not limited to Mediabistro.com’s listings, to find the best media jobs out there. We screen out duplicates and scams so you know you’re only receiving the top choices.

As of the time of this posting, there were 1374 jobs on our board.

Mashable’s Ben Parr Has Left The Company

Business Insider reports that Mashable editor at large is the latest employee to leave the company, which has lost five writers in just a few months.

Here’s Parr’s goodbye note posted on his personal site.

Of his future plans, Parr told BI: “I’m proud to call myself a Mashable alumnus. I have a couple of amazing things up my sleeve.”

His author site on Mashable says that he is “working on a yet-to-be-announced project. He also recently completed his first sci-fi thriller novel….”

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