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Archives: February 2012

Why ‘There’s A Treehouse In My Office’ Isn’t As Crazy As It Sounds

BeWILDerwood - The Curious Treehouse Adventure Park
Red Frog Events, a Chicago-based events company, has a tree house in the office. (This isn’t it.)

It cost a cool 100 grand.

There’s also a zip line and a conference table made entirely out of LEGO bricks.

CEO Joe Reynolds says that this was totally worth the cost. It’s not just because of the fact that happy employees are more productive ones or that all you have to say at a job fair is “We have a tree house” and the resumes will begin rolling in.

It’s also a way to show mutual appreciation.

Fistful of Talent blogger Marisa Keegan expands on the thought.

“It’s hard work creating an office space this crazy but the companies that pull it off understand that being over-the-top sends a very clear message to their current and future employees. By saying nothing at all, the sheer magnitude of the office space screams, ‘Look at how much I’m willing to invest in creating an awesome work environment. If you think this is over-the-top imagine how much time and money I’m willing to invest in you.’”

And yes, it’s a pretty cool treehouse. You can see the photo here. Dogfish Head brewery in Delaware also has a (smaller, outdoor) treehouse for meetings. And Austin, Tx-based ad firm Smiley Media boasts an indoor nest and (not pictured) a conference room with a secret door.

And we don’t have to go into the perks offered at places like Google and Microsoft, surely.

Layoffs In Oregon Broadcast

Two anchors in small-town Oregon are losing their jobs as their parent station is eliminating their positions, the (Douglas County, Ore.) News-Review reports.

dan bainDan Bain, who has anchored the evening news on KPIC in Roseburg, Ore., for 20 years, will lose his job March 9, along with Tim Novotny, of KCBY in Coos Bay, Ore.

Parent company Fisher Broadcasting is planning to shut down the anchor desks at both stations, and instead staff KPIC and KCBY with reporters only—no anchors or news directors.

The reporters will submit their stories to parent station KVAL in Eugene, Ore., and anchors there will present them.

“We hope what we’re doing will enhance our news operations,” general manager Greg Raschio told the News-Review.

Bain received word two weeks ago that his contract wouldn’t be renewed; that meeting came, the News-Review said, just days after newspaper personnel chatted with Bain while he was filming a story at the paper. During that discussion, Bain, 61, said he planned to keep working at KPIC until he was 65.

Jobless Claims Hold Steady

Claims for unemployment benefits by the newly-laid off held steady last week at 351,000, the Labor Department announced.

That’s still a four-year low.

This caused the four-week moving average, which smooths out fluctuations, to drop 7,000 to 359,000.

“It’s broadly in line with recent U.S. data showing a gradually improving economic backdrop,” Omer Esiner, a market analyst, told Reuters.

For the week ended Feb. 4, the most recent week data were available, 7.5 million people were collecting some form of unemployment assistance, a decrease of 178,000 from the prior week and more than 1.5 million fewer people than a year ago.

That included 3.9 million receiving regular unemployment benefits, 113,000 fewer than the previous week, and 2.9 million on emergency unemployment compensation, an 83,000 decrease from the prior week.

Media General Explores Newspaper Sell-Off

Late last night, Media General said it is “exploring the potential sale of newspaper operations,” reports Poynter MediaWire.

The company said it had received “inquiries” from “several” third parties regarding the purchase of some of its papers.

According to Poynter media analyst Rick Edmonds, those third parties could be small companies nearby looking to expand, private equity buyers, or well-off individuals (like Warren Buffett). And ” I wouldn’t rule out Halifax Media,” Edmonds added.

Media General currently owns 21 newspapers, including the Tampa Tribune, the Richmond Times-Dispatch, and more.

Hires, Hires, Everywhere | More News You Need To Know

So many new hires were announced yesterday, that that’s what we’re focusing on for our morning news roundup. Los Angeles Magazine, Dow Jones, and the AP are among those who announced new staff yesterday. This and a simply SHOCKING report of Arianna Huffington being difficult to work with. If that’s true, what other foundations of our modern lives might be, instead, farce?

Jobs Of The Day: Accounting Reporting In New York, Copy Editing in Chicago, And More

As usual, we bring you a number of new jobs fresh from the mediabistro job board (and elsewhere on the web). Best of luck!
Journalism jobs:
accounting and tax journalist (New York, NY)
assistant copy editor (Chicago, IL)
Marketing/PR jobs:
social media strategist (River Edge, NJ)
associate director of communications (Brookline, MA)
web content editor (Daytona Beach, FL)
internet marketing intern (Cleveland, OH)
junior copywriter (New York, NY)
part-time communications and social media manager (New York, NY)
account executive (Minneapolis, MN)
Publishing jobs:
editorial assistant (New York, NY)
Other jobs:
freelance production manager (New York, NY)

Every day we scour major job boards, including, but not limited to’s listings, to find the best media jobs out there. We screen out duplicates and scams so you know you’re only receiving the top choices.

As of the time of this posting, there were 1465 jobs on our board.

WAMU News Director Resigns Over Fundraising Event

Jim Asendio, news director at D.C.’s WAMU-FM, resigned Tuesday over a station-sponsored event for donors in which journalists were expected to attend.

“I do not believe that reporters should be exposed to the real or perceived influence of individuals or foundations who fund the work of the newsroom,” he said in a message posted to, and obtained by columnist Richard Prince.

Asendio told Prince that after he raised his objections to WAMU’s general manager, he received the following email: “Understand that your refusal to participate in a major station event involves a permanent, irreversible statement to me, about whether you are part of my team.”

The station’s development office had scheduled a breakfast for this morning for 30 people, with a panel of nine reporters and producers speaking. “Allowing people to see the impact that their investment makes in our work is completely appropriate. However, the station does not permit crossing the line between a funder seeing that impact and a funder being allowed input into the planning process for coverage,” a spokesperson told Prince.

Asendio said he believed the event reminiscent of a canceled plan developed at the Washington Post by publisher Katharine Weymouth in 2009. The Post had sent out brochures offering sponsorships for an “exclusive Washington Post salon” at Weymouth’s home, promising off-the-record dinners with reporters.

Dr. Wayne Dyer Speaks to the Laid Off, Unemployed and Just Frustrated

In the midst of layoffs, buyouts and unemployment all around the media world, it’s hard not to point the finger towards everyone else.

But Dr. Wayne Dyer believes all you need to break out of a professional rut is a simple attitude adjustment.

“[People are] just going through unemployment benefits and complaining that they can’t get any work. But there are opportunities everywhere if you’re open to them,” the bestselling author said in’s So What Do You Do? interview.  ”Instead of waiting for the government to do it, or for the factory to re-open, they can put their attention on abundance and prosperity will show up in your life.”

First step, says the “father of motivation,” is to realize that you are what you think.

“If you’re thinking about unemployment, or how bad the economy is, or all the reasons why you can’t do something, you’ll get exactly that. Instead, align yourself with the type of energy you want to attract and those kinds of people will show up in your life.”

Read the full interview to find out how he began his multi-million dollar empire.


Reminder: Don’t Pay For A Job

We haven’t heard from Nick “Ask The Headhunter” Corcodilos in a while, but he’s just popped up on Canada’s CBC TV talking about job search scams.

Red flags, he says, in the below video, include asking for a bunch of money up front (good job consultants charge by the hour), asking you to bring your significant other (so they can use high-pressure sales tactics on both of you at the same time), and trying to make you feel unique.

And a reminder, he says, unless you’re in a very unusual circumstance, “never, ever pay anyone a dime to find you a job.”

Check out the video below. The full episode also features a sting operation for a Toronto-based job search marketing firm that broke a number of promises to clients who paid thousands. Yikes. You can also check out Nick’s blog post for ripoff-avoidance tips.

Consultants Suggest Hiring Journalists

This pretty much never happens, but after a six-month contract with Hanley Wood, consulting firm Innovation recommended that the trade publisher focus more on editorial.

As a result, Hanley Wood hired its first-ever senior-level executive to focus entirely on editorial: Bob Benz, president of content.

“The editors felt they didn’t have a voice in a lot of important decision-making that affected editorial and that they were represented in a proxy way,” CEO Frank Anton said of what Innovation found. Benz is also charged with transitioning Hanley Wood to a digital-first operation.

Meanwhile, the company is consolidating its editorial offices to its D.C. headquarters, with employees working from remote offices being asked to relocate to HQ.

Hanley Wood is the publisher of more than 30 magazines related to the construction industry.

(Via Minonline)