Adobe Illustrator

Create vector graphics and learn the fundamentals of ad design

WHEN Materials available starting July 11
Discussions start Thursday, July 18, 9-10 pm ET - Full Schedule

WHERE Online

CERTIFICATE Use this course to earn a certificate in Ad Copywriting.

PRICE
$275 (or $250 for AvantGuild members - details)

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Details

Adobe Illustrator is the key software used by professionals in the advertising and creative industries -- but it’s not just for designers. Copywriters and editors need to know how to develop sample ads and graphics without relying on an art department.

This class will show you how to use the essential toolsets to work with type and images and create powerful graphics that will resonate with an audience.

In this class, you will learn how to:

Use the Illustrator toolbars and frequently used windows
Work with basic typography to communicate a message
Understand the fundamentals of ad layout
Begin to build an ad portfolio

By the end of class, you will have:

A sample ad to include in your portfolio and hands-on training in the fundamentals of Illustrator.

Note: You will need Adobe Illustrator to complete assignments. You can download a free 30-day trial at adobe.com. Email us with questions.

The online classroom has several components:

Lessons: Learn new skills through video-based lessons
Discussions: Join a weekly live, interactive discussion via IM and video
Assignments: Complete homework and receive instructor feedback
Forums: Exchange resources, meet peers, and ask your instructor questions

Course Syllabus

Adobe Illustrator (PDF)

View a sample syllabus for this course

• Digital Journalism Certificate Program – ONLINE

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Instructor

Andrés Jimenez currently runs driveHAUS, a creative agency where he is responsible for creative direction, studio management, client relations, and business development. With clients ranging from luxury hotels to major-label recording artists to local restaurants, Andrés has designed and executed digital media strategies for both well-financed brands and small businesses on a budget. His clients include Mayor Cory Booker, Rocawear, Women's Professional Soccer, Ricoh Corporation, Verizon, and American Repertory Ballet.

Andrés has designed everything from a website for the Jay-Z/Iconix brand Artful Dodger clothing to a NASCAR paint scheme for Jackson Hewitt that caught the attention of 7 million viewers. He has also been a partner at GMLV and a principal at Tritonic Creative Agency.

Andres Jimenez's Courses
Adobe Illustrator – (Starts July 11)