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Integrating Branded Content into Smartphone Games
Get your branded content in front of the right users.
Table of Contents
- Integrating Branded Content into Smartphone Games, Preview (3:29)
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- Integrating Branded Content into Smartphone Games, Part 1 (13:40)
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- Integrating Branded Content into Smartphone Games, Part 2 (13:13)
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Video Details
Andrew Lacy is Senior Vice President and Head of Studio Operations for Disney Mobile, a division of the Disney Interactive Media Group (DIMG). Andrew was the COO and Co-Founder of Tapulous, a Palo Alto-based start-up company acquired by DIMG in July 2010.




















