WHEN You can begin your certificate coursework at any time. We offer all certificate courses multiple times throughout the year. WHERE Online All classes are available online, with select classes also offered in NYC. WHAT Twelve courses leading to a complete skill set in social media marketing. Plus AvantGuild membership and a Freelance Marketplace listing. PRICE $3,200 Add to Calendar iCal | Outlook Notify me when this is offered again.

Details

Mediabistro's Master Certificate in Social Media Marketing provides hands-on training in the practical and strategic components of social media marketing. Students complete 10 required courses and two electives to earn a professional certificate from Mediabistro’s leading digital media education program.

Benefits include access to Freelance Marketplace and AvantGuild.

Mediabistro is the premier online education program for media professionals. When you complete the program, you will receive a certificate that will enhance your resume -- and your job prospects.

By the end of the program, you will be able to:

• Create and maintain a social media marketing strategy across multiple platforms
• Analyze and report on pertinent data to measure engagement and return on investment
• Implement customer acquisition plans across a company

Course of Study

The certificate is awarded to students who successfully complete the 10 required courses and two electives within 18 months. Students receive a letter of completion and certificate suitable for display.  

Required Courses

• Twitter Marketing
• Facebook Marketing or Facebook Marketing Intensive
• Online Marketing
• Social Media Marketing Boot Camp
• Search and Online Marketing
• Web Analytics
• Web Analytics: Advanced
• Social Media Metrics
• Email Marketing
• Community Management

Choose Two Electives

• Blogging
• Digital Project Management
• Strategic Mobile Marketing
• Sports Event Marketing
• Social Media 101 

Additional Resources

The Mediabistro Social Media Certificate Program includes access for 18 months to the following Mediabistro resources:

• AvantGuild
  Make your professional life a little easier and a lot more productive with premium access to Mediabistro.com's career-focused resources, editorial content, discounts, and other member benefits.
• Freelance Marketplace 
  Showcase your professional work samples in a marketplace for media people.

Admission and Enrollment

Students have 2 certification options.

1) Enroll in each required class separately and apply for certification when you have completed all requirements.

2) Enroll in the full program for $3200. Only program enrollees receive priority notice about upcoming courses, expedited enrollment, 1 year of access to Freelance Marketplace and AvantGuild.

Courses must be completed within 18 months of enrollment. Questions? Email us.