Rediscovering Type Design
What distinguishes extraordinary typography from the everyday?
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What distinguishes extraordinary typography from the everyday? As Ivan Freaner points out in this fun tutorial, it's all in the details: type stacking, the incorporation of elements such as images and masks, unexpected combinations of upper and lower case lettering, and so many more ways to make typography more expressive. Using Adobe Illustrator, Ivan demonstrates type techniques that make a strong impression.
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Ivan Freaner is a design professional, consultant and educator at New York University. With over a decade of experience he has created outstanding designs that have brought remarkable solutions for a broad base of clients, such as Nordstroms, VIVRE NYC, PETCO, NFL, Fujitsu, Motorola, Oracle, City of San Diego and UCSD among many others. He is also a consultant with various agencies in New York, San Diego and Madrid.