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WHEN Wednesday, September 11, 4-5 pm ET - Full Schedule WHERE Online PRICE
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You’ve got a great idea for a business, and you’d also like to do some good for the world. How can you develop a charitable aspect of an enterprise while also focusing on revenue? Using case studies from TOMS shoes, Warby Parker, FEED Projects, and Newman's Own, this webcast will teach you how to make your project a socially conscious enterprise. More and more, consumers are spending money with brands who share their values. Doing good is part of a sound business plan.
In this one-hour webcast, Zack Rosenberg, founder of DoGoodBuyUs, will take you through some of the challenges that social entrepreneurs face, including financial and legal hurdles. He’ll highlight key strategies for partnering with appropriate organizations, marketing your project to your target audience, and much more.
You'll learn how to:
- Incorporate social good into a business plan
- Reduce your marketing spend while increasing your reach
- Work with other responsible organizations for mutual benefit
- Create a feeling of "doing good" with your customers
How this works:
- You'll participate in a live video discussion with an expert speaker who will provide insights, case studies, and real-world examples of strategies that have worked
- You'll have the chance to ask questions and get advice from the speaker in real time
- You'll receive a copy of the speaker's presentation slides and access to a recording of the presentation
- If you can't make it to the live presentation, you can watch the recording for one week after the live broadcast
Related
- All offerings in:
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Public Relations
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Advertising & Marketing
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Social Media
Instructor
Zack Rosenberg's Courses
Start a Socially Conscious Business –
