Ultimate Logo Makeovers
Ivan Freaner discusses the ways in which designers can use the tools at their disposal to spice up logos that are lacking in oomph.
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Ivan Freaner discusses the ways in which designers can use the tools at their disposal (in this case, Adobe Illustrator) to spice up logos that are lacking in oomph. He focuses not only on improving symbol and type but also on bringing all the elements of a logo into perfect harmony.
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Ivan Freaner is a design professional, consultant and educator at New York University. With over a decade of experience he has created outstanding designs that have brought remarkable solutions for a broad base of clients, such as Nordstroms, VIVRE NYC, PETCO, NFL, Fujitsu, Motorola, Oracle, City of San Diego and UCSD among many others. He is also a consultant with various agencies in New York, San Diego and Madrid.