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WHEN Materials available starting July 1 WHERE Online CERTIFICATE Use this course to earn a certificate in Copy Editing, Digital Journalism, and Ad Copywriting. PRICE
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Add to CalendarBest Value
Details
Thanks to Facebook, Twitter, and blogs, almost anyone can publish content online. The trick is getting people to read what you write -- and pay you for doing it.
This course will show you how to write, edit, and produce engaging online content.
We'll discuss how to thrive in a high-tech medium with the editorial skills you already have. We’ll highlight the main differences between writing and editing for the Web versus print. We'll also talk about the trends in online journalism and what they mean for professional writers and editors.
In this class, you will learn how to:
- Understand the basics of usability including rules to follow when creating your site
- Navigate your blog presence
- Use message boards, social networks, and online communities to find sources
- Come up with interactive elements for your Web content
- Understand emerging trends, including online video, social networking, and microblogging
By the end of class, you will have:
The skills to write engaging Web content that connects with readers and expands your audience. Students will also have the opportunity to get a clip published on About.com.
- Lessons: Learn new skills through video-based lessons
- Discussion: Join a weekly live, interactive discussion via IM and video
- Assignments: Complete homework and receive instructor feedback
- Forums: Exchange resources, meet peers, and ask your instructor questions
Course Syllabus
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View a sample syllabus for the class here.
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Related
- All offerings in:
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Digital Media & Tech
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Journalism
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Social Media
Instructor
Tiffany Black's Courses
Writing and Editing for the Web – (Starts July 1)
Testimonials
Tiffany is excellent. Thanks to her suggestions and feedback, I'm much more prepared to transition into web writing from print. Just a few days into the course, my boss noted the difference in my web voice.
-- Beth Lacey Gill"Tiffany was an absolute rock star! She was extremely knowledgeable and always had excellent suggestions. I appreciate her dedication and all of the effort she put into the course." -- Elizabeth Siska
"Tiffany is enthusiastic, smart, and encouraging. She is generous with her knowledge of the media world and ways to break into it." -- Nena Donovan Levine
"Tiffany is a powerhouse of knowledge. She disseminates information in a lively, entertaining, thorough, and enticing manner. I was really inspired and challenged." -- Patrick Connolly
"Tiffany was fantastic! She did a terrific job breaking down complicated concepts for people unfamiliar with them. I would love to take another class with her." -- Gloria Gonzalez
"Tiffany translated her web experience and knowledge into a focused presentation, making it easy to understand and enjoyable." -- Valerie Shestakow
"Tiffany was fantastic. Her knowledge of the field was exhaustive and her presentation was well-organized and easy to follow. This was my first course with mediabistro, and I'm hooked." -- Barry Moskowitz
"Tiffany is an enthusiastic, articulate, and savvy instructor who knows the business of Web production. Her presentation is clear and her course materials are comprehensive. What more could you ask for?" -- Laura Kidder
"Tiffany was fantastic, knowledgeable, and personable. It was great to see the process as a whole, from writing the content to posting it and making sure that everyone from the editor to the designer to the advertiser is happy!" -- Helena Carey
"Tiffany was, clear, easy to follow, and demonstrated her expertise through high-profile, real-life job experience." -- Alexander Kippen
"Tiffany was very engaging and enthusiastic. She drew on her own experiences, which was very insightful." -- Paul Suwan
"Every week I felt confident that I was gaining new skills and improving in areas of direct and demonstrable value to the job market." -- Marla Dial
"I recommend this class to anyone -- even those who already have a good grasp of the web." -- Michelle Mulligan
"Tiffany's guidance, encouragement, and support were great. I'm encouraged to try my hand at web writing with a more developed and accurate critical eye to edit. I definitely recommend Tiffany." -- G. Comer
