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SUMMARY:Blogging - ONLINE - Claire Zulkey - 4 sessions, $385
DESCRIPTION:CERTIFICATE Use this course to earn a certificate in Digital Journalism and Social Media Marketing.\n\nPRICE\n$385 ($360 for AvantGuild)\n\nCOURSE DETAILS\nA blog can help you stand out, whether you\'re an author building your marketing platform, a freelance writer creating an online portfolio of clips, or a business owner growing your customer base.\n\nLearn how to design, promote, and maintain a blog to build your authority as a writer, forge connections with an audience, or drive sales for your brand. \n\nIn this class, you will learn how to:\n\nChoose a blogging platform that\'s right for you\n\nDesign, organize, and archive your blog using categories, tags, and photos\n\nUse effective tagging, SEO writing, and comment management to develop an audience\n\nIntegrate social media platforms (Twitter, Facebook, Flickr, Digg, Stumbleupon)\n\nBuild connections with your blogging community with link sharing\n\nBy the end of class, you will have:A blog complete with a mission statement, profile page, a basic knowledge of HTML, and 8-10 blog posts.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through video-based lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nClaire Zulkey is a contributor to the Los Angeles Times and AV Club. She is also the author of An Off Year. Claire\'s blog, Zulkey.com, is produced by NPR affiliate WBEZ. She lives in Chicago and she runs the literary humor reading series Funny Ha-Ha.\n\nTestimonials\n\n"Claire was very informative and fun! Her experience as a writer was inspiring, and she gave a ton of information for us to take away from the course. I didn\'t want the class to end, as I looked forward to it each week!" -- Julie Lemerond\n\n"Claire was one of the best instructors I\'ve had thus far at Mediabistro. She was extremely knowledgeable, gave good, solid feedback, and provided the collaborative learning environment I was looking for. She went above and beyond. I highly recommend her to anyone who wants to take this class." -- Tricia Chatterton-Goldrick\n\n
LAST-MODIFIED;TZID=US-Eastern:20130813T195948
UID:event_8022@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130515T120116
DTSTAMP;TZID=US-Eastern:20130515T120116
DTSTART;TZID=US-Eastern:20130912T210000
DTEND;TZID=US-Eastern:20130912T220000
LOCATION:Online 
URL:http://www.mediabistro.com/Blogging-crs8022.html?c=ical
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